In Partnership With SelectHub
What is Salesforce Email Studio?
Email drives online commerce. Marketing Cloud offers hundreds of features to help you execute on every possible communication, from basic email marketing strategies to sophisticated campaigns using Predictive Intelligence. Drag-and-drop content tools make it easy for any team member to create emails. With dynamic content blocks for personalization, integrated and automated predictive decisions, and predefined event triggers, you can automatically send relevant messages at any time during the customer lifecycle.
Company Details
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In Partnership With SelectHub
Salesforce Email Studio Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Salesforce Email Studio.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
83 Likeliness to Recommend
1
Since last award
83 Plan to Renew
2
Since last award
79 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+85 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Salesforce Email Studio?
Pros
- Fair
- Reliable
- Trustworthy
- Security Protects
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Sales Intelligence & Conversion Rates
Dynamic Content
Auto-Responders
Campaign Management
Email Delivery
A/B Testing
Mobile Optimized
Basic Reporting and Analytics
Content Authoring
Contact Database
Text Messaging
Vendor Capability Ratings
Quality of Features
Breadth of Features
Business Value Created
Ease of Customization
Availability and Quality of Training
Ease of IT Administration
Ease of Data Integration
Ease of Implementation
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Vendor Support
Salesforce Email Studio Reviews
Brendan A.
- Role: Sales Marketing
- Industry: Transportation
- Involvement: Business Leader or Manager
Submitted Mar 2022
An excellent tool for making and tracking emails.
Likeliness to Recommend
What differentiates Salesforce Email Studio from other similar products?
Salesforce email studio may be a powerful email marketing tool. What I prefer the foremost is that it permits you to alter the sending of mass emails, for that focus on the audience to which an advertising campaign is directed.
What is your favorite aspect of this product?
While making the e-mail, we can see the constant email in HTML format that is made through content blocks, which makes it straightforward to edit once we are extending any email-related campaigns. Moreover, we can live to check the email created on the same platform. Our sales team primarily use it for email promoting purpose. We’ve got noticed that we have been able to increase our click-through rates and that we can see they’re having higher engagement with our campaigns.
What do you dislike most about this product?
When we at first tried to line up Salesforce email studio, we realized how complicated it’s to set up and use. We currently have a passionate team member who maintains this product. I want I will compare its complexness to alternative similar products however this is the primary email promoting product we are using.
What recommendations would you give to someone considering this product?
Salesforce Email Studio is the best email marketing tool. And therefore the ability to tap into the other product Salesforce provides, makes it the most effective comprehensive marketing and CRM tool out there. I’m a big fan!
Pros
- Helps Innovate
- Reliable
- Unique Features
- Efficient Service
Please tell us why you think this review should be flagged.
Rachel N.
- Role: Sales Marketing
- Industry: Retail
- Involvement: End User of Application
Submitted Mar 2022
Salesforce Email Studio, easy to use!
Likeliness to Recommend
What differentiates Salesforce Email Studio from other similar products?
We can use intelligence of Salesforce Email studio to discover the right audience. It recommends great content that resonates and help us to identify highly engaged subscribers and increase conversions. It automates everything and help us to become more efficient and make our business stand-out more efficiently. They help us to schedule messages for our clients which turn clients into long term relations.
What is your favorite aspect of this product?
Salesforce Email Studio can segment the database well as we do not have to import product related into Marketo and then segment them. It is also great platform for email design and template personalization.
What do you dislike most about this product?
Salesforce Email Studio is quite expensive for small organizations. It is also not user friendly for the beginners. Also, the admin security configuration is hard to do and manage. It also takes time to understand the rules of admin security configuration.
What recommendations would you give to someone considering this product?
Salesforce Email Studio help us in distribution of custom reports and import data from anywhere so we can focus on creating great campaigns.
Pros
- Continually Improving Product
- Reliable
- Enables Productivity
- Efficient Service
Please tell us why you think this review should be flagged.
Evana Mendis B.
- Role: Sales Marketing
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Feb 2022
Best cloud-based email tool.
Likeliness to Recommend
What differentiates Salesforce Email Studio from other similar products?
Salesforce Email Studio is the best cloud-based email tool to send an oversized cluster of bulk mails. The few best options of Salesforce Email Studio are content blocks and customized email templates. You’ll design whatever you wish with the offered templates. It provides a range of choices that enables us to make skilled emails. It comes with a choice of organizing the tasks well and once they’re completed I can shut them. it’s the simplest tool with responsive design and provides a versatile platform.
What is your favorite aspect of this product?
I like the interface, it looks and works fine, it works sort of a traditional social media platform which means that’s friendly and helpful and you get used to it immediately.
What do you dislike most about this product?
Complexity to use may be a purpose that I dislike; though it’s not difficult to mail and build templates, what’s tough is to manage and see the reports, and also the user panel is difficult to grasp for a newbie.
What recommendations would you give to someone considering this product?
Salesforce Email Studio is the best email marketing tool I have utilized in my career. And therefore the ability to tap into the opposite product Salesforce provides, makes it the most effective all-around marketing and CRM tool out there. I’m a large fan!
Pros
- Helps Innovate
- Enables Productivity
- Saves Time
- Altruistic
Please tell us why you think this review should be flagged.
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