

What is Qualtrics Strategy & Research?
Bring quantitative and qualitative research to life, build an iconic brand, and design products people crave. Qualtrics helps organizations detect emerging market trends, design winning strategies, and make informed decisions that covert prospects into customers.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
83 Likeliness to Recommend
97 Plan to Renew
83 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
- Product Experience:
- 83%
- Negotiation and Contract:
- 69%
- Conflict Resolution:
- 84%
- Strategy & Innovation:
- 76%
- Service Experience:
- 77%
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+78 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Qualtrics Strategy & Research?
Pros
- Trustworthy
- Fair
- Performance Enhancing
- Reliable
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Branching and Logic
Questionnaire Design/Survey Builder
Collaboration
Multi-Channel Distribution
Customizable Branding
APIs and Integration
Templates & Question Library
Role and User Management
Mobile Support
3rd-Party Integrations
Data Analysis and Visualization
Vendor Capability Ratings
Vendor Support
Ease of Implementation
Breadth of Features
Ease of Data Integration
Usability and Intuitiveness
Business Value Created
Availability and Quality of Training
Quality of Features
Product Strategy and Rate of Improvement
Ease of IT Administration
Ease of Customization
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Qualtrics Strategy & Research Reviews

Yukio T.
- Role: Finance
- Industry: Electronics
- Involvement: End User of Application
Submitted Nov 2023
Robust Reporting and Data Visualization
Likeliness to Recommend
What differentiates Qualtrics Strategy & Research from other similar products?
I can customize data collection to the exact financial details of our projects. It's about more than just gathering data; it's about transforming that data into useful insights. The easy-to-use graphic aids make it simple to present financial outcomes. Qualtrics CoreXM enables the collection of financial data through different channels, including surveys and feedback forms. Qualtrics CoreXM enables the collection of financial data through different channels, including surveys and feedback forms. This comprehensive method guarantees a thorough exploration of financial data.
What is your favorite aspect of this product?
One of the benefits is the ability to develop surveys and forms tailored to financial needs, promoting precise and relevant information gathering. The report tools simplify complicated financial information into easy-to-understand images, which help convey messages more efficiently. The multichannel method permits taking a complete look at financial records, leading to thorough analysis.
What do you dislike most about this product?
Expanding the collection of pre-made survey templates and refining the user interface for simpler survey design would enable users to collect insights more easily. This would ensure a smoother and more effective experience management process.
What recommendations would you give to someone considering this product?
The software's reporting and data visualization features are exceptional. Notable Qualities Qualtrics CoreXM has an outstanding ability to create surveys and forms with dynamic features. Qualtrics CoreXM is a valuable tool for financial analysis due to its versatile survey creation, effective reporting, and effortless integration. Utilizing this program during our project analysis allowed us to not only gather data but also depict it through vivid visuals. Its seamless integration with different data sources ensures complete financial ecosystem unification. This connection not only saves time but also makes sure that the data is accurate.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.

Divya J.
- Role: Information Technology
- Industry: Finance
- Involvement: IT Development, Integration, and Administration
Submitted Oct 2023
Free to use, easy implementation
Likeliness to Recommend
What differentiates Qualtrics Strategy & Research from other similar products?
Ability to get customer feedback through an embedded survey within web apps
What is your favorite aspect of this product?
Customization, branding and API integration
What do you dislike most about this product?
There's no way to transfer admin support once an existing admin quits the company
What recommendations would you give to someone considering this product?
Sort your admin settings right when you implement this application. I highly recommend using a generic email address rather than an individual email ID, considering the inability to transfer admin rights d permissions if that person quits
Pros
- Helps Innovate
- Unique Features
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Harry M.
- Role: Consultant
- Industry: Consulting
- Involvement: End User of Application
Submitted Aug 2023
Fantastic Brand Intelligence Features
Likeliness to Recommend
What differentiates Qualtrics Strategy & Research from other similar products?
Whats shine with the tool is the brand intelligence features. The tool helps you to understand how your business is perceived. You are also able to know where your week points so that you can address them. With the tool you are able to achieve a high customer retention rate.
What is your favorite aspect of this product?
Best thing with the tool is the survey features. You are able to generate different templates to allow you conduct survey from different niche. The tool integrates well with all statistical and visualization tools for secondary data manipulation.
What do you dislike most about this product?
I feel that the tool would be more great if it had a standard data analytic tool. You need a third party.
What recommendations would you give to someone considering this product?
To change the way you conduct your business survey, consider the tool. Its worth the investment.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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