Qualtrics

Qualtrics Strategy & Research

Composite Score

7.7 /10

CX Score

7.8 /10

52 Reviews Write a Review

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What is Qualtrics Strategy & Research?

Bring quantitative and qualitative research to life, build an iconic brand, and design products people crave. Qualtrics helps organizations detect emerging market trends, design winning strategies, and make informed decisions that covert prospects into customers.

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Awards & Recognition

Qualtrics Strategy & Research won the following awards in the Survey Software category

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0 Top Rated Capabilities

1 Top Rated Features

2024

2 Top Rated Capabilities

0 Top Rated Features

2023

2 Top Rated Capabilities

0 Top Rated Features

2022

Qualtrics Strategy & Research Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Qualtrics Strategy & Research.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

83 Likeliness to Recommend

97 Plan to Renew

83 Satisfaction of Cost Relative to Value

Product Experience

Negotiation and Contract

Conflict Resolution

Strategy & Innovation

Service Experience

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Emotional Footprint Overview

Product Experience:: 83%
Negotiation and Contract:: 69%
Conflict Resolution:: 84%
Strategy & Innovation:: 76%
Service Experience:: 77%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+78 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Qualtrics Strategy & Research?

5% Negative

10% Neutral

85% Positive

Pros

Trustworthy
Fair
Performance Enhancing
Reliable

Feature Ratings

Average 83

Branching and Logic

Questionnaire Design/Survey Builder

Collaboration

Multi-Channel Distribution

Customizable Branding

APIs and Integration

Templates & Question Library

Role and User Management

Mobile Support

3rd-Party Integrations

Data Analysis and Visualization

Vendor Capability Ratings

Average 79

Vendor Support

Ease of Implementation

Breadth of Features

Ease of Data Integration

Usability and Intuitiveness

Business Value Created

Availability and Quality of Training

Quality of Features

Product Strategy and Rate of Improvement

Ease of IT Administration

Ease of Customization

Also Featured in...

Customer Intelligence

Score 8.1

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Qualtrics Strategy & Research Reviews

Ellen F.

Role: Sales Marketing
Industry: Education
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Jun 2021

Qualtrics is a rock star!!

Likeliness to Recommend

10 /10

What differentiates Qualtrics Strategy & Research from other similar products?

They listen to their users and make changes. They get the CX space and the importance of know the what, why, and how relating to the customer voice.

What is your favorite aspect of this product?

All of it. It's hard to pick one favorite aspect. Perhaps the ease of use and the amazing customer service.

What do you dislike most about this product?

There isn't anything that I don't like.

What recommendations would you give to someone considering this product?

Move forward with requesting a demo and get ready to be amazed!

Pros

Helps Innovate
Continually Improving Product
Reliable
Enables Productivity

Jason S B.

Role: C-Level
Industry: Consulting
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Jun 2021

Enabling Action and Business Growth

Likeliness to Recommend

10 /10

What differentiates Qualtrics Strategy & Research from other similar products?

Qualtrics has a track record of quarterly product enhancements that ensure that as a program leader you are able to stay up with or ahead of industry trends. The ability to implement and scale quickly is a standout feature for Qualtrics.

What is your favorite aspect of this product?

The ability to meet consumers and business users where they are at.

What do you dislike most about this product?

The product performs well I don't have a dislike.

What recommendations would you give to someone considering this product?

I recommend Qualtrics to anyone who is serious about transforming their CX/EX/PX/BX Operations.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Billy L.

Role: Sales Marketing
Industry: Entertainment
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Jun 2021

Feature packed, well supported, but pricey.

Likeliness to Recommend

9 /10

What differentiates Qualtrics Strategy & Research from other similar products?

Qualtrics has done a good job of bringing most survey features, functions, styles, etc under one platform. From mobile surveys, sms delivery, website pop-ups to conjoint survey and results simulators, they really do have it all. With so many powerful tools, they provided a very quick responding and personable support resources capabilities whether through email, chat, phone call or video conference. Because they are able to stay in business all these years, they constantly update and improve on the platform in both usability and features. Unfortunately, the cost is much more than the nearest competitor.

What is your favorite aspect of this product?

The do listen to their customers and make improvements to the software. The support staff is not afraid of showing you work arounds to functionality that may not currently exist.

What do you dislike most about this product?

Cost. Sometimes we do ask ourselves if we really needed to buy the Ferrari of survey tools. But for those instances where a special survey method or combination of features only available in Qualtrics is absolutely needed, you're glad you have the right tools on hand. Happens more than you think if you are doing a lot of research.

What recommendations would you give to someone considering this product?

Learn as much info as you can from other Qualtrics clients about pricing. It's not something that has fixed cost levels. Licenses/contracts are very custom and negotiation is key to getting you the best deal possible.

Pros

Helps Innovate
Continually Improving Product
Enables Productivity
Trustworthy

Cons

Less Generous
Charges for Enhancements

Qualtrics Strategy & Research

What is Qualtrics Strategy & Research?

Company Details

Need Assistance?

Awards & Recognition

Qualtrics Strategy & Research Ratings

83 Likeliness to Recommend

97 Plan to Renew

83 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

Emotional Footprint Overview

+78 Net Emotional Footprint

How much do users love Qualtrics Strategy & Research?

Chart

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Branching and Logic Sets rules that personalize respondents’ form-filling experience with intuitive survey flow logic options to tailor your survey.

Questionnaire Design/Survey Builder Create a variety of question formats including multiple choice, check box, open answers, drag and drop technology, rating scales, and auto-fill.

Collaboration Invite people to review or edit the survey before sending them out.

Multi-Channel Distribution The ability to deploy content assets and collateral to multiple channel endpoints (for example, traditional websites, native mobile applications or social media

Customizable Branding Sets rules that personalize respondents’ form-filling experience with intuitive survey flow logic options to tailor your survey.

APIs and Integration Has inbuilt APIs allowing access to the database layer without having to go through JDBC/ODBC.

Templates & Question Library Tool provides a set of pre-made templates and questions to select from to simplify survey build.

Role and User Management Enable different levels of access and permissions based on role.

Mobile Support The solution provides the ability to support multiple devices, OSes and platforms using mobile optimized, HTML-based web access and/or native applications.

3rd-Party Integrations Integration with 3rd Party platforms (Zoho Products, MailChimp, Eventbrite, Google Sheet, Zendesk, Slack, Shopify, Webhooks etc.)

Data Analysis and Visualization Ability to plot or graph the data in a visual format, such as line charts or pie graphs.​

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Also Featured in...

Customer Intelligence

Qualtrics Strategy & Research Reviews

Ellen F.

Qualtrics is a rock star!!

Likeliness to Recommend

Pros

Jason S B.

Enabling Action and Business Growth

Likeliness to Recommend

Pros

Billy L.

Feature packed, well supported, but pricey.

Likeliness to Recommend

Pros

Cons

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Feature Ratings

Branching and Logic

Questionnaire Design/Survey Builder

Collaboration

Multi-Channel Distribution

Customizable Branding

APIs and Integration

Templates & Question Library

Role and User Management

Mobile Support

3rd-Party Integrations

Data Analysis and Visualization

Vendor Capability Ratings

Vendor Support

Ease of Implementation

Breadth of Features

Ease of Data Integration

Usability and Intuitiveness

Business Value Created

Availability and Quality of Training

Quality of Features

Product Strategy and Rate of Improvement

Ease of IT Administration

Ease of Customization