Qualtrics Strategy & Research Logo
Qualtrics Strategy & Research Logo
Qualtrics

Qualtrics Strategy & Research

Composite Score
8.1 /10
CX Score
8.2 /10
Category
Qualtrics Strategy & Research
8.1 /10

What is Qualtrics Strategy & Research?

Bring quantitative and qualitative research to life, build an iconic brand, and design products people crave. Qualtrics helps organizations detect emerging market trends, design winning strategies, and make informed decisions that covert prospects into customers.

Company Details


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Awards & Recognition

Qualtrics Strategy & Research won the following awards in the Customer Intelligence category

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Qualtrics Strategy & Research Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Qualtrics Strategy & Research.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

85 Likeliness to Recommend

1
Since last award

100 Plan to Renew

82 Satisfaction of Cost Relative to Value


Emotional Footprint Overview

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Emotional Footprint Overview

Product Experience:
89%
Negotiation and Contract:
70%
Conflict Resolution:
78%
Strategy & Innovation:
88%
Service Experience:
81%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+82 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Qualtrics Strategy & Research?

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2% Negative
8% Neutral
90% Positive

Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Respectful

Feature Ratings

Average 85

Audience Segmentation

90

Audience Demographics

90

Data Visualization

89

Real Time Workflow Automation

86

Conversion Analysis

86

API Framework

83

Predictive Analytics

81

Customer Journey Modelling

80

Anomaly Detection

80

Metadata Management

78

Cross Channel Attribution Analysis

77

Vendor Capability Ratings

Average 84

Ease of Implementation

90

Breadth of Features

89

Ease of Customization

85

Business Value Created

85

Usability and Intuitiveness

84

Availability and Quality of Training

84

Quality of Features

84

Product Strategy and Rate of Improvement

84

Ease of Data Integration

81

Ease of IT Administration

80

Vendor Support

80

Qualtrics Strategy & Research Reviews

Noemi D.

  • Role: Operations
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Apr 2024

Illuminating Insights, Igniting Advantage

Likeliness to Recommend

8 /10

What differentiates Qualtrics Strategy & Research from other similar products?

Whether leveraging mobile, web, or face-to-face interactions, CoreXM ensures a seamless and consistent experience, maximizing response rates and data quality. This ubiquity empowers us to reach target audiences effectively, wherever they reside.

What is your favorite aspect of this product?

Leveraging machine learning and natural language processing, the platform surfaces hidden patterns, correlations, and sentiments buried within survey data, illuminating strategic opportunities that would otherwise remain obscured.

What do you dislike most about this product?

Enhancing integration with knowledge sharing platforms and fostering real-time, cross-functional ideation would amplify the collective intelligence derived from market insights.

What recommendations would you give to someone considering this product?

Qualtrics CoreXM is our force multiplier, empowering us to distill rich, nuanced market sentiments through highly engaging surveys. Its augmented analytics proficiency unveils strategic insights that catalyze sustainable competitive advantage.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Vikas M.

  • Role: Sales Marketing
  • Industry: Telecommunications
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Apr 2023

Create a better user experience for your survey

Likeliness to Recommend

9 /10

What differentiates Qualtrics Strategy & Research from other similar products?

Qualtrics is revolutionizing the way companies manage their data. CoreXM latest innovation, combines human and machine intelligence to help you make sense of the world around you. The machine learning algorithms comb through mountains of data and provide actionable, contextual insights to help you make informed decisions faster than ever before. Qualtrics XM has the tools to help us create a high-quality survey in minutes, with no coding required. Create quizzes, surveys and forms with easy-to-use templates. Collect data in real time, analyze the results and integrate with over 50+ apps.

What is your favorite aspect of this product?

Qualtrics do all the heavy lifting with AI-powered features. Here are some of the features that Qualtrics XM offers: Create a survey that gathers public opinion about a topic. Using Qualtrics XM to publish the form on our website. Once enough respondents are collected, use the data analysis software to map out the data and create visualizations. Customizing our website surveys and intercepts with roles is responsible for creating new survey questions, or modifying existing survey questions for a given platform. The role also involves designing new survey types, and writing copy for surveys.

What do you dislike most about this product?

In just two weeks, we saw an increase in customer satisfaction rates and it is only getting better. The implementation and management were expertly designed and provided white glove customer service.

What recommendations would you give to someone considering this product?

Qualtrics empowers predictive intelligence and makes it easy for everyone to create and test surveys in real time. With one-click deployment to any device, you can now reach respondents on any screen and find out more about your customers. Qualtrics XM is the only market research platform that reaches respondents on any device and creates surveys in real time. With Qualtrics XM's easy-to-use survey builder & the predictive intelligence features, you can uncover new insights for your business and provide meaningful customer experiences with our powerful analytics.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Cesar Q.

  • Role: Sales Marketing
  • Industry: Food and Beverage
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2023

A tremendous quality tool for all of ourselves

Likeliness to Recommend

9 /10

What differentiates Qualtrics Strategy & Research from other similar products?

Unlike other products, we have the possibility to mention that this instrument is one of the best in the market, due to the fact that the interface of the buyer is intuitive and simple to navigate, which allows the construction of surveys and the analysis of the collected data.

What is your favorite aspect of this product?

One of the outstanding properties of Qualtrics CoreXM is its advanced survey logic. I was able to easily produce complex branch and branch patterns in my surveys, helping me collect more accurate and important data.

What do you dislike most about this product?

From our experience with this tool we have not found a single bug, rather we are quite practical with it.

What recommendations would you give to someone considering this product?

One of the many reasons we can recommend it is how easy it is to produce surveys. In addition, the survey flow feature makes it possible to make macro-level changes to the survey.

Pros

  • Continually Improving Product
  • Reliable
  • Unique Features
  • Efficient Service

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