In Partnership With SelectHub
What is Omnisend?
Omnisend is an email & SMS marketing platform with a suite of features made specifically to help ecommerce stores grow their audience and sales faster. One-click integration with major ecommerce platforms, pre-made automation & email templates, and award-winning 24/7/365 live customer support make it easy for online merchants of any size to sell more — all without the exaggerated cost. “Great marketing needs to be expensive” is a myth that 125,000+ Omnisend customers are busting every day by growing their businesses with email and SMS marketing.
Company Details
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In Partnership With SelectHub
Omnisend Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
91 Likeliness to Recommend
4
Since last award
96 Plan to Renew
4
Since last award
88 Satisfaction of Cost Relative to Value
2
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+92 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Omnisend?
Pros
- Enables Productivity
- Helps Innovate
- Reliable
- Appreciates Incumbent Status
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Customer Journey Modelling
Email Marketing Automation
Marketing Analytics
Marketing Asset Management
Social Media Marketing Management
Recommended Best Action
Opportunity Pipeline Tracking
Vendor Capability Ratings
Usability and Intuitiveness
Ease of Implementation
Breadth of Features
Ease of Data Integration
Business Value Created
Availability and Quality of Training
Product Strategy and Rate of Improvement
Quality of Features
Vendor Support
Ease of IT Administration
Ease of Customization
Also Featured in...
Product reviews
Landing pages
Insightful reports
Outstanding workflows
Award-winning customer support
Award-winning customer support
Email & SMS list building tools
Omnisend for free
Easy-to-use email builder
Omnisend
Omnisend Reviews
Diane G.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Dec 2021
Good tool for simple and automated marketing
Likeliness to Recommend
What differentiates Omnisend from other similar products?
Unlike others, it is much cheaper than any other form of promotion that gives you guaranteed results. The simplicity of how easy it is to use the website to structure the emails to be sent to customers. The software is very easy to use compared to others that I have tried. This tool allows us to keep track of how many customers are returning using your detailed reports. The program links directly to my website and makes it easy to tag products in emails. It's easy to campaign, the design looks fantastic, and this is the only part that my team and I can easily use.
What is your favorite aspect of this product?
I love how easy it is to use everything. The support is great. if you have trouble setting something up or have an idea but really don't know how to make it come true, support will help you no matter what. I love how you can customize the customer journey with the different tools available. Easy to create and send automations as well as email campaigns. The best part is that it is one of the few solutions that have sms as part of the solution. Very easy setup and continuous use. I love that even without prior training or experience, I was able to navigate the software quickly. I can change design elements with ease.
What do you dislike most about this product?
It has to be a little easier to navigate, and that a person who is not used to this type of thing can do things without using the chat all the time.
What recommendations would you give to someone considering this product?
Before you start using omnisend, have a quick chat with support, they will guide you with the exact plan you need and also help you with any queries or questions you may have.
Pros
- Efficient Service
- Transparent
- Includes Product Enhancements
- Helps Innovate
Please tell us why you think this review should be flagged.
Connie H.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Jun 2021
Fast, safe and easy to use product
Likeliness to Recommend
What differentiates Omnisend from other similar products?
It's quick to get started and most importantly easy to use, very competitively priced and has great features, it gives us the ability to upload a large number of contacts to our account and create in-depth automation workflows at a low level. cost, ease of campaigning, and automation emails to clients save me time, automation templates are helpful to get started, and newsletter pop-up forms are not only easy to use, but modern in appearance, we have given the opportunity to have access to email marketing for which we are very grateful.
What is your favorite aspect of this product?
I love the automations I can do with Omnisend, the platform looks really nice and overall it's pretty intuitive, I also like that I can easily create pop-up and email campaigns in one place, my favorite feature is that I can create attractive forms and emails using the templates they provide, I also like that I can easily configure the image of my brand through the configuration of the logo and the footer, it has been the only solution I have found to automate a form of email.
What do you dislike most about this product?
I don't like that I couldn't easily update my contact list when I modified it in the backend, also some of the email content editing features are a bit limited, although they generally work well enough for my needs.
What recommendations would you give to someone considering this product?
It is quite easy to understand and there are also some in-depth instructional videos that will guide you in the right direction, it is a great platform that gives you a lot of details in monitoring and analysis, it is also a good marketing automation option for any company, fully recommended.
Pros
- Helps Innovate
- Unique Features
- Efficient Service
- Inspires Innovation
Please tell us why you think this review should be flagged.
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