Omnisend Customer Reviews 2025 | SoftwareReviews

Omnisend

Composite Score

8.7 /10

CX Score

8.8 /10

67 Reviews Write a Review

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What is Omnisend?

Omnisend is an all-in-one omnichannel marketing platform built for busy shop owners who’ve had enough adventure. It makes email, SMS, and automation feel wonderfully uneventful. Powerful yet intuitive, Omnisend helps you grow sales and build customer relationships without the headache. Advanced segmentation, seamless ecommerce integrations, and automation workflows handle the heavy lifting — so you don’t have to. And with 24/7 customer support, you’re covered at all times. Try out Omnisend and see for yourself how boring and adventureless (in the best way possible) your email marketing can be.

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Omnisend Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Omnisend.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

4
Since last award

96 Plan to Renew

6
Since last award

80 Satisfaction of Cost Relative to Value

2
Since last award

Product Experience

Negotiation and Contract

Conflict Resolution

Strategy & Innovation

Service Experience

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Emotional Footprint Overview

Product Experience:: 93%
Negotiation and Contract:: 87%
Conflict Resolution:: 91%
Strategy & Innovation:: 89%
Service Experience:: 92%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Omnisend?

3% Negative

1% Neutral

96% Positive

Pros

Performance Enhancing
Reliable
Respectful
Friendly Negotiation

Feature Ratings

Average 84

Auto-Responders

Email Delivery

Segmentation

A/B Testing

Dynamic Content

Campaign Management

Contact Database

Basic Reporting and Analytics

SPAM Compliance

Mobile Optimized

Content Authoring

Vendor Capability Ratings

Average 82

Ease of Implementation

Business Value Created

Product Strategy and Rate of Improvement

Availability and Quality of Training

Ease of IT Administration

Ease of Data Integration

Ease of Customization

Vendor Support

Usability and Intuitiveness

Quality of Features

Breadth of Features

Also Featured in...

Marketing Automation - B2B

Score 9.0

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Omnisend Reviews

Christine M.

Role: Information Technology
Industry: Technology
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted May 2021

Quick email marketing tool

Likeliness to Recommend

7 /10

What differentiates Omnisend from other similar products?

It offers the ability to upload a large number of contacts to our account and create in-depth automation workflows at low cost, the automation templates are useful to get started, and the newsletter pop-up forms are not only easy to use but have a modern look, also the chat is a very important feature because the instant help reinforces the learning, it has given us the opportunity to have access to email marketing for which we are very grateful, they also provided instructions when I needed to validate my mailing list electronic.

What is your favorite aspect of this product?

My favorite feature is that I can create attractive forms and emails using the templates they provide, I also like that the automation functions are really easy to configure, I also love to see the performance of each campaign and the graphs that show a clear picture of the in-store purchases that were the result of clicks on our newsletter, the performance of each campaign, and the graphs that show a clear picture of the in-store purchases that were the result of clicks on our newsletter, I also love how shows the number of sales.

What do you dislike most about this product?

I think they should add more templates to carry out more personalized campaigns, but so far we have not had problems with this platform, our experience has been satisfactory.

What recommendations would you give to someone considering this product?

It is easy to use, its interface is clean and organized, it also provides functions and tools to create solid campaigns and increase customer acquisition and sales increases, fluidity at work, I recommend this tool 100%.

Pros

Enables Productivity
Effective Service
Client's Interest First
Transparent

pavan c.

Role: Student Academic
Industry: Education
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted May 2021

Best Ecommerce marketing with automation.

Likeliness to Recommend

9 /10

What differentiates Omnisend from other similar products?

It provide templates which make easy to us for creating professional, stunning emails without any coding and customisation for our emails to fit our brand is very easy and we can add product also very easily and provide dynamic discount code. It easy to drag &drop content editor very fast and give us good automation which provide welcome message to customer and functionality are best like segmentation, retention analytics, customer lifecycle stage, sales dashboard, campaign and automation report, advance report and also increase our sales very fast though email,SMS,web push notification, Google retargetingsync etc very supportive software.

What is your favorite aspect of this product?

Being a well known in marketing and keep upto date everytime in business through marketing and in this very supportive omnisend which can use easily and also whoever visit to us they capture and give us contact detail and more information with customisable and then through automated message engaging very easily to them so very usefull to grow very fast make new customer.

What do you dislike most about this product?

Its not much problem happen till now but they can develop there feature day by day.

What recommendations would you give to someone considering this product?

If you want automation in marketing and want best customer this for you less load of work no worry for customer replie and you want make best loyalty for you brand you would to prefer and easily you can achieve your goals through this.

Pros

Helps Innovate
Reliable
Performance Enhancing
Trustworthy

Omnisend

What is Omnisend?

Company Details

Book a Free Demo Today!

Omnisend Ratings

91 Likeliness to Recommend

4 Since last award

96 Plan to Renew

6 Since last award

80 Satisfaction of Cost Relative to Value

2 Since last award

Emotional Footprint Overview

Emotional Footprint Overview

+90 Net Emotional Footprint

How much do users love Omnisend?

Chart

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Auto-Responders The ability to send an automated email to new contacts, interact when subscribers engage with previous emails, and auto-respond when they join a new list.

Email Delivery The ability to send email to large number of recipients at-scale.

Segmentation The ability to segregate mailing list based on criteria. Example, demographics, location, target market, existing or new customers.

A/B Testing A/B or Split Testing allows marketing managers to compare and contrast two or more versions of the same piece of content to maximizing open, click and rates.

Dynamic Content The ability to create dynamic content changes automatically within emails that are based on the end user parameters and the goals of the marketing initiative.

Campaign Management Email campaign management is a sequence of marketing efforts that contacts multiple recipients and are designed to reach out to subscribers at the best time.

Contact Database The ability for basic CRM capabilities - information about email subscribers, leads, and customers in a centralized location.

Basic Reporting and Analytics The ability to measure metrics related to CRM/emails/campaigns.

SPAM Compliance The ability to actively manage compliance with spam-related legislation, for example, providing opt-out capabilities.

Mobile Optimized The ability to create email content that is easy to read on multiple platforms including mobile devices.

Content Authoring The ability to create emails including body copy, ability to include graphics and test the content view.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Also Featured in...

Marketing Automation - B2B

Omnisend Screenshots

Product reviews

Landing pages

Make your messages hit home

Outstanding workflows

Award-winning customer support

Award-winning customer support

Grow your email & SMS list with high-converting tools

Omnisend for free

Email marketing & newsletters, built for impact

Omnisend Videos

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Omnisend Reviews

Christine M.

Quick email marketing tool

Likeliness to Recommend

Pros

pavan c.

Best Ecommerce marketing with automation.

Likeliness to Recommend

Pros

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