What is Keap?

Keap is an all-in-one CRM and sales & marketing automation platform designed to grow your business. House all your client activity and communications in one place. Keap helps you create growth, profit and freedom with software that automates your entire business — from email follow-up to team task management. Plus, you get implementation services and expert strategy consulting to get you going from day one.

Company Details

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Awards & Recognition

Keap won the following awards in the Marketing Automation - B2C category

Keap Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Keap.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

1
Since last award

95 Plan to Renew

85 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+87 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Keap?

4% Negative
13% Neutral
83% Positive

Pros

  • Trustworthy
  • Reliable
  • Friendly Negotiation
  • Respectful

Feature Ratings

Average 87

Customer Journey Modelling

90

SMS Marketing

90

Marketing Master Data Management

90

Multivariant Testing

89

Email Marketing Automation

88

Mobile Marketing Management

87

Marketing Asset Management

87

Social Media Marketing Management

86

Marketing Project Management

86

Marketing Analytics

83

Vendor Capability Ratings

Average 84

Ease of Data Integration

89

Availability and Quality of Training

86

Breadth of Features

86

Quality of Features

86

Vendor Support

85

Ease of IT Administration

84

Ease of Implementation

83

Business Value Created

83

Ease of Customization

83

Usability and Intuitiveness

80

Product Strategy and Rate of Improvement

79

Keap Reviews

Aaron M.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jun 2023

Keap has been very useful

Likeliness to Recommend

10 /10

What differentiates Keap from other similar products?

This program is one of the best tools that we can put to the test and implement it in the business management operation, since this program will be in charge of executing in the marketing area, Keap has been very useful to automate each of the procedures on my platforms on the web in my system, one of the wonders of this program will be the great handling it has to carry each of our contacts and find the best and most powerful clients for the benefit of the company, with Keap' s support will be the multiple messages that are sent through the company's emails automatically for the presentation of our content.

What is your favorite aspect of this product?

With the help of this program I have even had the possibility of using it with an appointment scheduler with each of my clients, this has given them a better order when interacting with all our contacts, Keap is a program that allows me to have creations and sending email marketing campaigns, as well as automating the sales process by tracking potential customers and assigning tasks, that is, thanks to the help of this program, there has been a massive growth in the management of sales of my company, since this program guides my clientele to achieve a commercial connection.

What do you dislike most about this product?

The truth is that I do not recommend this program for those companies that have been in the market for a very short time, since this company is designed for companies that have a greater demand from their clients, the program does not generate the same results for small companies, it is much better for managing companies with more number of businesses and trajectory in their market.

What recommendations would you give to someone considering this product?

I have always mentioned that this program is the most assertive solution to have an automation of each one of the marketing parameters of my company, since Keap is a program that responds perfectly to the demand of my work and to the management of my contacts in each one of the steps that lead them to finalize sales on the web, this program is totally recommended for its functionality.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Ignacio L.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jun 2023

Keap is a program that we have had for a long time

Likeliness to Recommend

10 /10

What differentiates Keap from other similar products?

Keap is a program that we have had for a long time because it has fully met each of my need to show the way to each of my clients and set multiple appointments for business events on the web, this program is sufficiently powerful and organic to give the opportunity to each of its users to create multiple workflows that help to automate constantly in conjunction with other great applications that are progressively implemented and applied for negotiations, Keap will be a program that will collect customers more potential people to trust our company.

What is your favorite aspect of this product?

There are very few programs with such intelligence to keep each of your contacts, this platform is wonderful when it comes to automating the management of my contacts, I have a lot to thank this program because thanks to Keap the increase in sales is going up barbaric growth, that is to say that this program takes over your work to generate marketing flows and strategies with the main pieces of my work such as without my email, and works in collaboration with other options for the conversion of notes into complete documents of Google Docs ready to edit in Google Drive.

What do you dislike most about this product?

One of the negative points that this program can have is undoubtedly the high cost that must be paid, this fee can be somewhat expensive for certain users, the problem with this is that we have to find a much cheaper option to solve installing a marketing automation program on each of our department computers within the company.

What recommendations would you give to someone considering this product?

Keap is one of the main programs that we recommend for marketing automation since this program will be in charge of caring for and informing each of your clients, until choosing the most potential ones for the benefit of the company, working together with this program It will bring incredible results, since the program will launch its execution autonomously to show all the most relevant information about the company.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Dmytro V.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2023

Customer relationship management

Likeliness to Recommend

10 /10

What differentiates Keap from other similar products?

We have decided to use Keap for managing all of our sales and marketing operations because of its reliability and the ability to automate time-consuming tasks. Overall, we have found that using this CRM has been a pleasant experience because it speeds up, simplifies and improves the quality of any work involving audience segmentation, communication management or marketing automation.

What is your favorite aspect of this product?

Keap's online CRM functionality was the first thing that piqued my interest. My company uses it because it provides all the functions we need to maintain our customer databases and perform certain marketing tasks. Email marketing, email templates, internal forms, lead creation, campaign automation and much more are possible with its marketing features. Keap can integrate with other tools and already has a wide range of CRM and general marketing features. We immediately realized that it was the right software for us because it has everything we need, works smoothly and is reasonably priced.

What do you dislike most about this product?

The main drawback of this software is the time and effort required to master all of its CRM and marketing functions.

What recommendations would you give to someone considering this product?

Keap has been instrumental in our efforts to maintain strong ties with customers by making it easy to organize a comprehensive customer database and implement targeted marketing strategies, especially via email. I would recommend this robust online CRM anytime for its speed, reliability and ease of use.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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