Keap Logo
Keap Logo
Keap

Keap

Composite Score
7.8 /10
CX Score
7.7 /10

What is Keap?

Keap is an all-in-one CRM and sales & marketing automation platform designed to grow your business. House all your client activity and communications in one place. Keap helps you create growth, profit and freedom with software that automates your entire business — from email follow-up to team task management. Plus, you get implementation services and expert strategy consulting to get you going from day one.

Company Details

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Keap Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Keap.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

87 Likeliness to Recommend

89 Plan to Renew

87 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+86 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Keap?

10% Negative
11% Neutral
79% Positive

Pros

  • Performance Enhancing
  • Caring
  • Trustworthy
  • Fair

Feature Ratings

Average 88

Customer Service Management

93

Mobile

89

Account and Contact Management

89

Telephony and Call Center Management

89

Lead Management

89

Marketing Management

89

Collaboration

89

Analytics and Reporting

88

Sales Management

86

Activity and Workflow Management

83

Quote Contract and Proposal

82

Vendor Capability Ratings

Average 85

Vendor Support

89

Quality of Features

88

Ease of Data Integration

88

Ease of IT Administration

86

Availability and Quality of Training

86

Breadth of Features

86

Business Value Created

85

Ease of Implementation

85

Ease of Customization

83

Usability and Intuitiveness

81

Product Strategy and Rate of Improvement

79

Keap Reviews

Rovert W.

  • Role: Industry Specific Role
  • Industry: Construction
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2025

Comprehensive CRM with E-commerce Integration.

Likeliness to Recommend

10 /10

What differentiates Keap from other similar products?

Keap stands apart with ease of use and interface when compared to other tools such as Zoho CRM or HubSpot CRM. The contact list, appointments, and pipelines are fewer and simpler on the platform to be able to follow your customer relationships by small business owners. This simple and user-friendly orientation lets the user get up and running quickly with the CRM without much training or technical knowledge.

What is your favorite aspect of this product?

My personal favorite thing about Keap is that it has a ton of automation power and also is super simple to use. The system makes it easy to build complex automation processes through its nifty drag-and-drop interfaces and predefined templates. This allows small businesses to automate repetitive processes like follow-up emails, lead nurturing cycles, and appointment reminders without having to master a complex technical toolkit. This automating of the tasks saves companies time and a steady line of communication to the customer.

What do you dislike most about this product?

One of the things that users dislike about Keap is that its price is based on how many contacts are in the app. In addition, the more companies scale and get contacts, the more expensive Keap can get. The scaling issue can be too much for small companies that grow very quickly and might be forcing them to look for a solution or shrink the list of contacts to cut down costs. The pricing structure can also render it difficult for organizations to budget their CRM expenses in the long term.

What recommendations would you give to someone considering this product?

If you are considering Keap, I highly suggest using the free trial to see if the platform is functional and easy to use in your business environment. Be sure to check how Keap melds into your existing tools and workflows, and see if its automation capabilities make sense for you (now and in the future). Also, think very carefully about your upcoming contact list growth and how this will effect your costs in the long run according to Keap pricing model.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Vidhi ..

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2024

Powerful CRM with potential for added features

Likeliness to Recommend

10 /10

What differentiates Keap from other similar products?

Keap is unique when it comes to CRM solutions as it offers an intuitive user experience and advanced automation, all within a single tool. Unlike several other products, Keap does not simply store and organize contacts: it helps in relationship-building by providing resources for automated follow-ups, assigned tasks, or email marketing campaigns to keep your customers interested. In addition, hand-holding, consulting, and assistance are available for implementation, which is rather surprising in the industry. It aims to optimize business processes so users can concentrate on expansion and reduce time spent on mundane activities.

What is your favorite aspect of this product?

What I like the most about Keap is the streamlined follow-ups and client communication as a result of its automation. It is incredible how much work is removed from practitioners by automatically executing sorts of activities such as sending reminders or booking meetings or holding leads. It is akin to having an additional team dedicated solely to ensuring that all the cogs work allowing me to concentrate on scaling the business and forming deeper bonds with the customers.

What do you dislike most about this product?

What I like least about Keap is its high learning curve regarding advanced features. It's really easy to get the hang of the basics, but it takes a while to master all the tools and integrations Some intuitive design or step-by-step guidance in such an area would really enhance the user experience for those new to CRM platforms.

What recommendations would you give to someone considering this product?

I highly suggest making the most of Keap's onboarding and support services- they're really beneficial for getting everything set up and grasping all the features. Additionally, take some time to explore the automaton tools, as they can save you a lot of time once you become familiar with them. Keap is an excellent choice for small businesses aiming to simplify client interactions and automate everyday tasks, so if that aligns with your goals, it's certainly a worthwhile investment.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Patrick G.

  • Role: C-Level
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2023

Keap Is Fantastic, You Should Use It!

Likeliness to Recommend

10 /10

What differentiates Keap from other similar products?

This tool's flexible action-triggered integration was a big selling point for me. Unlike with some other programs, KEAP gives you the freedom to pick from a wide range of predefined actions or to build and utilize your own custom actions.

What is your favorite aspect of this product?

Proven, web-based customer relationship management (CRM) system that also includes advertising utilities To organize our customer information, we utilize keap. We built and ran automated email campaigns, lead generation systems, internal contact forms, and email templates. Whilst there are other inexpensive customer relationship management (CRM) options, I'm pleased to report that Keap is the best and most affordable option. mostly because they work hard to provide us with a positive experience each day. Many enhancements and bug fixes are introduced in frequent releases. There's one more item to mention.

What do you dislike most about this product?

The "new" email format is aesthetically pleasing, but it lacks the flexibility of their older model. The new email creator, for instance, allows you to modify the "from" address of the message before sending. While customer support is simple to reach, they aren't always well-versed in repairing sequences and other issues.

What recommendations would you give to someone considering this product?

Thus far, I've found that Keap shines brightest when we're bringing on board new customers. I may save time for both my team and the customer by submitting the correct information and a completed form when processing an enrollment.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing