iContact Customer Reviews 2024

iContact

Composite Score

8.5 /10

CX Score

8.6 /10

20 Reviews Write a Review

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What is iContact?

iContact's email marketing platform helps businesses of all sizes get results. Whether you are a small business just getting started, a non-profit looking to spread your message, a professional marketer looking for maximum campaign strategy, or a high-volume sender with millions of subscribers, iContact offers a plan to meet every email and marketing automation need.

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iContact Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on iContact.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

95 Likeliness to Recommend

100 Plan to Renew

94 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+99 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love iContact?

0% Negative

0% Neutral

100% Positive

Pros

Helps Innovate
Reliable
Performance Enhancing
Enables Productivity

Feature Ratings

Average 94

Dynamic Content

Segmentation

Mobile Optimized

Auto-Responders

Campaign Management

Content Authoring

Email Delivery

Basic Reporting and Analytics

SPAM Compliance

A/B Testing

Contact Database

Vendor Capability Ratings

Average 92

Usability and Intuitiveness

Ease of IT Administration

Vendor Support

Product Strategy and Rate of Improvement

Breadth of Features

Quality of Features

Ease of Data Integration

Ease of Customization

Ease of Implementation

Business Value Created

Availability and Quality of Training

iContact Reviews

Caoimhe C.

Role: Sales Marketing
Industry: Other
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Mar 2022

Ideal Email Marketing Platform

Likeliness to Recommend

8 /10

What differentiates iContact from other similar products?

IContact PRO is the premium email marketing software that supports the best social media integration. This tool is ideal for transacting email with the greatest attain of about 8.0. Along with it, it enables the drag and drops editor that is missing in most of the software. Additionally, it also enables the A/B split testing.

What is your favorite aspect of this product?

IContact PRO is the emerging platform for an immediate campaign creating platform. This platform has a user-friendly interface. Additionally, it has automation algorithms and landing pages for templates that are available in hundreds of ranges.

What do you dislike most about this product?

IContact PRO software is a bit risky for sue when it comes to deleting the contacts and you cannot reverse the process by then. It is also very difficult to add or evolve some blocks. Thus, it doesn't support unlimited storage for the media library. Additionally, there are limited customization options available in it.

What recommendations would you give to someone considering this product?

IContact PRO promotes the best marketing solution for emails and provides support for SMBs with unlimited sources. Thus, this software has enabled personalized dashboards, that' why; I'll recommend you all to use this emerging platform and enjoy the perks. There are a few demerits that you have to face; otherwise, overall performance is good.

Pros

Effective Service
Respectful
Acts with Integrity
Generous Negotitation

Alyssa G.

Role: Information Technology
Industry: Other
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Feb 2022

iContact Pro, innovative and great service!

Likeliness to Recommend

8 /10

What differentiates iContact from other similar products?

iContact Pro helps us to quickly build automated customer journeys that boost conversions with intelligently automated behavior and event triggering messages and emails. It helps us to get personal with our customers using our existing data segment by any trait for rich contextual messaging that resonates and delights. IContact Pro offers true Omni channel experience over channels. It helps us in automate interactions with event triggered campaigns which is based on customer actions, behavior and channel preferences.

What is your favorite aspect of this product?

It helps us to build rich profiles which include individual profiles. It Also helps us to build detailed audience segments depending on their behavior, demographics, event and habit data for detailed automation. Its drag and drop interface make it simple for us to build stunning emails with their brand library of email templates. We can Also import templates from other programs and allow us to comfortably view the emails before hitting send button. It helps us to create automated customer journey and messaging over channels which are preferred by the customers within the web interface in just few clicks.

What do you dislike most about this product?

We cannot send pdf files to our clients which is really disturbing. It lacks integration with other software.

What recommendations would you give to someone considering this product?

iContanct Pro improve our ability to reach our customers in professional manner which make it highly recommended.it is super easy to use and very simple.

Pros

Efficient Service
Caring
Respectful
Client Friendly Policies

Todd w.

Role: Industry Specific Role
Industry: Other
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Jan 2022

My experience with icontact

Likeliness to Recommend

9 /10

What differentiates iContact from other similar products?

It's user Interface is easy to utilize and navigate unlike other similar platforms.

What is your favorite aspect of this product?

It's a great service for email marketing . It's great for business accounts. It's cost friendly. Has great customer support system

What do you dislike most about this product?

It's the best I have nothing to dislike towards it since it does what I need

What recommendations would you give to someone considering this product?

Icontact Is one of the best email services out there that you should give it a try

Pros

Helps Innovate
Continually Improving Product
Reliable
Enables Productivity

iContact

What is iContact?

Company Details

Book a Free Demo Today!

iContact Ratings

95 Likeliness to Recommend

100 Plan to Renew

94 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+99 Net Emotional Footprint

How much do users love iContact?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Dynamic Content The ability to create dynamic content changes automatically within emails that are based on the end user parameters and the goals of the marketing initiative.

Segmentation The ability to segregate mailing list based on criteria. Example, demographics, location, target market, existing or new customers.

Mobile Optimized The ability to create email content that is easy to read on multiple platforms including mobile devices.

Auto-Responders The ability to send an automated email to new contacts, interact when subscribers engage with previous emails, and auto-respond when they join a new list.

Campaign Management Email campaign management is a sequence of marketing efforts that contacts multiple recipients and are designed to reach out to subscribers at the best time.

Content Authoring The ability to create emails including body copy, ability to include graphics and test the content view.

Email Delivery The ability to send email to large number of recipients at-scale.

Basic Reporting and Analytics The ability to measure metrics related to CRM/emails/campaigns.

SPAM Compliance The ability to actively manage compliance with spam-related legislation, for example, providing opt-out capabilities.

A/B Testing A/B or Split Testing allows marketing managers to compare and contrast two or more versions of the same piece of content to maximizing open, click and rates.

Contact Database The ability for basic CRM capabilities - information about email subscribers, leads, and customers in a centralized location.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

iContact Reviews

Caoimhe C.

Ideal Email Marketing Platform

Likeliness to Recommend

Pros

Alyssa G.

iContact Pro, innovative and great service!

Likeliness to Recommend

Pros

Todd w.

My experience with icontact

Likeliness to Recommend

Pros

Feature Ratings

Dynamic Content

Segmentation

Mobile Optimized

Auto-Responders

Campaign Management

Content Authoring

Email Delivery

Basic Reporting and Analytics

SPAM Compliance

A/B Testing

Contact Database

Vendor Capability Ratings

Usability and Intuitiveness

Ease of IT Administration

Vendor Support

Product Strategy and Rate of Improvement

Breadth of Features

Quality of Features

Ease of Data Integration

Ease of Customization

Ease of Implementation

Business Value Created

Availability and Quality of Training