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HubSpot Marketing Hub
8.9 /10

What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

Company Details

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In Partnership With SelectHub

Awards & Recognition

HubSpot Marketing Hub won the following awards in the Email Marketing category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

1
Since last award

97 Plan to Renew

84 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
6% Neutral
93% Positive

Pros

  • Performance Enhancing
  • Respectful
  • Helps Innovate
  • Reliable

Feature Ratings

Average 85

Email Delivery

89

Campaign Management

87

Segmentation

87

Auto-Responders

86

Basic Reporting and Analytics

86

Email Templates

83

Sales Intelligence & Conversion Rates

83

Content Authoring

83

Contact Database

83

SPAM Compliance

83

A/B Testing

82

Vendor Capability Ratings

Average 83

Business Value Created

86

Breadth of Features

86

Quality of Features

84

Product Strategy and Rate of Improvement

84

Usability and Intuitiveness

84

Availability and Quality of Training

83

Ease of Implementation

83

Ease of Customization

83

Ease of Data Integration

82

Ease of IT Administration

82

Vendor Support

81

Also Featured in...

Marketing Platforms - Enterprise

Score 9.1

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Website Analytics

Score 9.0

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Marketing Automation - B2C

Score 9.0

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Marketing Automation - B2B

Score 9.0

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Social Media Monitoring

Score 8.9

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A/B Testing

Score 8.6

View HubSpot Marketing Hub in this category (opens in a new tab)

HubSpot Marketing Hub Reviews

Daniel C.

  • Role: Sales Marketing
  • Industry: Manufacturing
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2023

Hubspot is my favorite complete CRM platform

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

Advanced tools for lead capture, contact management, and analytics.

What is your favorite aspect of this product?

Marketing and email automation

What do you dislike most about this product?

The price is very high

What recommendations would you give to someone considering this product?

Not sure.

Abhijit P.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2023

An All-in-one Marketing Suite for Small Businesses

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

Hubspot comes with an Integrated CRM and CMS and provides Powerful marketing and sales automation. The system is highly scalable. It is a truly all-in-one solution

What is your favorite aspect of this product?

It is a truly all-in-one solution - It has helped me streamline a lot of repetitive tasks - Helped me Lead Scoring and run Nurture campaigns - Email Automation is easy to use - Pipeline management becomes super easy - in-built integrations are super helpful

What do you dislike most about this product?

- HubSpot gets expensive quickly- If you do not clear your contact databases regularly - Not very effective when you don’t use it as an all-in-one tool

What recommendations would you give to someone considering this product?

- Once you move completely inside Hubspot ecosystem, you will start deriving the maximum value - Especially the Marketing Hub and the Sales Hub should be used together

Pros

  • Continually Improving Product
  • Trustworthy
  • Efficient Service
  • Effective Service

Jacob T.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2023

Best marketing CRM at this price point

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

They can seamlessly integrate with all 3rd party tools required for marketing and they slow the accurate report of the email marketing compare to other products in the market

What is your favorite aspect of this product?

There price point this is one of the best and cheapest tool available in the market and have almost all the features in marketing

What do you dislike most about this product?

Sometimes its difficult to get the customer support team to connect with us

What recommendations would you give to someone considering this product?

THe best Marketing CRM if you need a user friendly one

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Trustworthy

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