What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
91 Likeliness to Recommend
98 Plan to Renew
87 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+93 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Effective Service
- Performance Enhancing
- Helps Innovate
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Marketing Automation
Advanced Campaign Management
Marketing Asset Management
Marketing Workflow Management
Marketing Analytics
Marketing Operations Management
Social Media Marketing Management
Community Marketing Management
Multi Channel Integration
Mobile Marketing Management
Advanced Data Segmentation
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Breadth of Features
Ease of Data Integration
Availability and Quality of Training
Quality of Features
Ease of IT Administration
Usability and Intuitiveness
Ease of Customization
Product Strategy and Rate of Improvement
Vendor Support
Also Featured in...
Marketing Automation - B2C
Score 9.0
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Marketing Automation - B2B
Score 9.0
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Website Analytics
Score 9.0
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Social Media Monitoring
Score 8.9
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Email Marketing
Score 8.9
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A/B Testing
Score 8.5
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HubSpot Marketing Hub Reviews
Anne D.
- Role: Sales Marketing
- Industry: Engineering
- Involvement: End User of Application
Submitted Jun 2020
Best for Managing your Digital Marketing
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Unlike other similar products, HubSpot Marketing Hub lead management is excellent. It allows you to know the clients to contact and how to approach them. The lead management section has many features that allow capture lead information.
What is your favorite aspect of this product?
My favorite aspect of HubSpot Marketing Hub is the social media marketing. It offers a multi account management thus I can manage different accounts and send emails through them thereby reaching a wide range of target clients.
What do you dislike most about this product?
There is nothing that I hate about this product. It served me well and enabled me to reach many clients.
What recommendations would you give to someone considering this product?
HubSpot Marketing Hub has great automation features that make ones work easy. It's support team is also readily available to help the clients solve their issues.
Pros
- Helps Innovate
- Reliable
- Enables Productivity
- Trustworthy
Please tell us why you think this review should be flagged.
Allan M.
- Role: Sales Marketing
- Industry: Consulting
- Involvement: End User of Application
Submitted Jun 2020
Great for Marketing Automation
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
HubSpot Marketing Hub differs from other similar products in that its offers much of digital marketing in one platform. By this I mean you get SEO, Lead Genaration, Email Marketing and many more. With SEO, you get the dashboard, Google Analytics Integration and competitor analytics which are crucial in my line.
What is your favorite aspect of this product?
My favorite aspect of HubSpot Marketing Hub is the post scheduling which has enabled to post at the right moment. It gives me the chance to schedule a day when I should publish a certain post hence it reaches the target market at the right time.
What do you dislike most about this product?
I do not have anything negative about HubSpot Marketing Hub. It has served me well since its implementation in my department.
What recommendations would you give to someone considering this product?
HubSpot Marketing Hub has perfect automation features that any marketer would love to use for improved productivity.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
Please tell us why you think this review should be flagged.
Helen B.
- Role: Sales Marketing
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Jan 2020
Hubspot Enterprise Height Marketing Automation!!
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
For business use, Hubspot and Marketo are more comparable in price, but Marketo is even more expensive, especially because most companies will need more than one module to be effective even though they are still good, with respect to their features.
What is your favorite aspect of this product?
I like it because it can make use of a content partition, unique login and is customizable has unlimited uses for lead creation, you can make a profit and marketing analytics and attribution, excellent on custom reports and features that only Hubspot Enterprise has.
What do you dislike most about this product?
Your initial premium is quite expensive, so precise and consistent goals are required for your use, you must have an action plan in order to sacrifice the most to your utility!
What recommendations would you give to someone considering this product?
It is a fairly complete platform for marketing even in its most basic use, it is expensive, so you must be clear about its usefulness, but in relation to its quality-price has no comparison is quite complete, has specific tools to meet the needs of marketing automation and increase the growth of ROI for your company.
Pros
- Helps Innovate
- Reliable
- Enables Productivity
- Trustworthy
Please tell us why you think this review should be flagged.
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