What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
91 Likeliness to Recommend
98 Plan to Renew
87 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+93 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Effective Service
- Performance Enhancing
- Helps Innovate
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Marketing Automation
Advanced Campaign Management
Marketing Asset Management
Marketing Workflow Management
Marketing Analytics
Marketing Operations Management
Social Media Marketing Management
Community Marketing Management
Multi Channel Integration
Mobile Marketing Management
Advanced Data Segmentation
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Breadth of Features
Ease of Data Integration
Availability and Quality of Training
Quality of Features
Ease of IT Administration
Usability and Intuitiveness
Ease of Customization
Product Strategy and Rate of Improvement
Vendor Support
Also Featured in...
Website Analytics
Score 9.0
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Marketing Automation - B2C
Score 9.0
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Marketing Automation - B2B
Score 9.0
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Social Media Monitoring
Score 8.9
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Email Marketing
Score 8.9
View HubSpot Marketing Hub in this category (opens in a new tab)
A/B Testing
Score 8.6
View HubSpot Marketing Hub in this category (opens in a new tab)
HubSpot Marketing Hub Reviews
Scott A.
- Role: Sales Marketing
- Industry: Engineering
- Involvement: Business Leader or Manager
Submitted May 2023
Only essential if you use the website integration
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
website integration
What is your favorite aspect of this product?
the blog publishing and integration with our website
What do you dislike most about this product?
updates to the social post scheduling are clunky
What recommendations would you give to someone considering this product?
use as many features as possible to make it worth it
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
Please tell us why you think this review should be flagged.
Cristobal T.
- Role: Information Technology
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Mar 2023
Is one of the advertising program that I recommend
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
I really like having the help of HubSpot Marketing Hub since this is the number 1 program in our system that gives you a better advertising root in the development of my company, there are many virtues and benefits that this program has in my advertising department, For example, a better guide to generate a more assertive contact with each of your clients on the web as well as a more professional performance with your company's content, HubSpot has taught me to have a better outcome when creating a campaign. advertising, and the success has been incredible, since I have noticed the increase in sales and business conversions from clients.
What is your favorite aspect of this product?
This is possibly the best and most complete marketing tool that we have at hand, since there are many options and resources that we have to feed the entry of clients to my company, HubSpot Marketing Hub is a great program that not only looks for new and potential clients but also retains each one of them, providing the best service and negotiation methods to each and every one of its users, I really like HubSpot for the good tools I have to build from scratch advertising campaigns that explode on the web and invade my market in the cloud, besides that one of the points in favor of this program is the good integration that my operation.
What do you dislike most about this product?
The updates of this program arrive unexpectedly and are very constant, the problem with this is the large size of the software and the large space it is taking up on my system, the program is somewhat expensive but it is worth paying for it the other problem with this is the procedure to install it can be somewhat tedious and it is also due to the size and the low level of customization of the program, it needs to be a little more versatile to configure certain aspects of its software and the work infrastructure.
What recommendations would you give to someone considering this product?
HubSpot Marketing Hub is one of the advertising programs that I recommend the most because of the effectiveness that it exposes every time it is executed, in addition to the fact that it is one of the programs with the most power of attraction for clients that we have had in a long time, you know the high level of marketing and sales that the program provides to each of its users, you know that it is expensive, but it is a great investment for your area of work.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Warren M.
- Role: Sales Marketing
- Industry: Construction
- Involvement: Business Leader or Manager
Submitted Mar 2023
Great functionality, but expensive.
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
As I mentioned earlier, the overall functionality and reporting.
What is your favorite aspect of this product?
The reporting is the best part of Hubspot.
What do you dislike most about this product?
Pricing and what's included in the package. It seems as if we have to continuously pay more for features.
What recommendations would you give to someone considering this product?
If you can get by with a less expensive option, I would consider it.
Pros
- Reliable
- Enables Productivity
- Caring
- Helps Innovate
Cons
- Less Generous
- Vendor's Interest First
- Under Delivered
Please tell us why you think this review should be flagged.
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