


What is HubSpot Marketing Hub (Social)?
HubSpot Marketing Hub (Social) is an all-in-one Inbound marketing software with everything you need to launch effective marketing campaigns that make people interested in your business and happy to be your customer. With AI-powered marketing software that helps you generate leads and automate marketing, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
1
Since last award
97 Plan to Renew
83 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
- Product Experience:
- 93%
- Negotiation and Contract:
- 89%
- Conflict Resolution:
- 92%
- Strategy & Innovation:
- 91%
- Service Experience:
- 93%
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub (Social)?
Pros
- Reliable
- Respectful
- Trustworthy
- Helps Innovate
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Channel Integration Inbound
Dashboards and Visualization
Social Moderation and Workflow Management
Social Media Channel Integration Outbound
Campaign Execution
Social Response Management
Social Asset Management
Social Post Archival
Trend Analysis
Contextual Analysis
Sentiment Analysis
Vendor Capability Ratings
Quality of Features
Availability and Quality of Training
Breadth of Features
Business Value Created
Ease of Data Integration
Usability and Intuitiveness
Ease of Implementation
Ease of Customization
Ease of IT Administration
Product Strategy and Rate of Improvement
Vendor Support
HubSpot Marketing Hub (Social) Reviews
Austin R.
- Role: Sales Marketing
- Industry: Food and Beverage
- Involvement: End User of Application
Submitted Nov 2022
"Fantastic and very comprehensive tool."
Likeliness to Recommend
What differentiates HubSpot Marketing Hub (Social) from other similar products?
HubSpot is fantastic at managing our many tasks, such as social media, advertisements, and email communications, therefore I feel confident recommending it. The ability to easily design an email-compatible landing page and track users, as well as embed tracking code on our website to see where users have been, is fantastic (Registered Users)
What is your favorite aspect of this product?
I like how easy it is to get started with Hubspot and how quickly you can start using the majority of its features. It's great that individuals who want to go in-depth and make their experience their own may do so. Thanks to the email and landing page templates we developed, my team is able to devote more time and energy to actually producing and disseminating content. When your business expands, Hubspot can adapt to accommodate the expansion with ease.
What do you dislike most about this product?
Tracking of files and clicks on landing pages are two capabilities I'd like to see included. Having a firm like Hotjar as a partner and incorporating their features into Hubspot would be a terrific way to complete the circle.
What recommendations would you give to someone considering this product?
Anyone who is in the process of putting together a marketing team or department should give Hubspot serious consideration. It's an incredible piece of software backed by an even more incredible people, and the assistance they provide is outstanding; I really can't say enough good things about them.
Pros
- Reliable
- Trustworthy
- Unique Features
- Efficient Service
Please tell us why you think this review should be flagged.
Sarah C.
- Role: Human Resources
- Industry: Media
- Involvement: IT Leader or Manager
Submitted Nov 2022
Easy to use and Reliable data
Likeliness to Recommend
What differentiates HubSpot Marketing Hub (Social) from other similar products?
Although I now use HubSpot Marketing Hub on a regular basis, I was first resistant to the platform. Every day, I use it to manage leads for our school, contact with clients, and keep tabs on related activities, papers, and responses. It's incredibly dependable and well-structured, and it's helped me stay on top of my game professionally. I save a lot of time and effort by reusing documents that have already served their purpose in my communications.
What is your favorite aspect of this product?
When I began using HubSpot Marketing Hub to track prospects, I saw immediate benefits after I connected it to my email and made templates for common tasks. When I stopped wasting time on mundane tasks, I was able to accomplish more in the time I spent working. HubSpot Marketing Hub allowed me to keep tabs on all correspondence, we established internal procedures for delegating work, and prospects could schedule appointments with me straight from the platform.
What do you dislike most about this product?
While this is an excellent program, it does have some flaws, such as the inability to share templates with coworkers. The Panel Reporting Structure, Constructing HTML Emails, Targeting of more than two distinct groups.
What recommendations would you give to someone considering this product?
I challenge you to find a situation in which HubSpot Marketing Hub is not useful if you work in sales and marketing. As a last note, I'd want to remind you to be mindful of the recipients when sending out documents created from templates. HubSpot Marketing Hub's administration may do well to make brief training available to those like myself who are just getting started with the platform and need to learn how to use its many features, such as offers, templates, and dashboards.
Pros
- Helps Innovate
- Reliable
- Enables Productivity
- Efficient Service
Please tell us why you think this review should be flagged.
- Role: Operations
- Industry: Shipping
- Involvement: End User of Application
Submitted Nov 2022
Great Product!
Likeliness to Recommend
Pros
- Enables Productivity
- Saves Time
- Respectful
- Acts with Integrity
Please tell us why you think this review should be flagged.
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