Emplifi

Emplifi Social Marketing Cloud

Composite Score

8.3 /10

CX Score

8.5 /10

45 Reviews

Claim Software

What is Emplifi Social Marketing Cloud?

From managing a multi-channel strategy to analyzing trends and optimizing performance, Emplifi’s social media marketing tools will enable your brand to amplify meaningful experiences at scale. Deliver authentic content at scale and boost engagement across your social media channels with best-in-class social media management tools and AI-powered capabilities.

Company Details

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Awards & Recognition

Emplifi Social Marketing Cloud won the following awards in the Social Media Management - Enterprise category

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2024 Data Quadrant Champion

2024

6 Top Rated Capabilities

4 Top Rated Features

2024

2024 Emotional Footprint Champion

2024

Strategy and Innovation
Service Experience
Product Impact

2024

2023 Data Quadrant Champion

2023

6 Top Rated Capabilities

3 Top Rated Features

2023

2023 Emotional Footprint Champion

2023

Emplifi Social Marketing Cloud Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Emplifi Social Marketing Cloud.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

96 Plan to Renew

1
Since last award

82 Satisfaction of Cost Relative to Value

1
Since last award

Product Experience

Negotiation and Contract

Conflict Resolution

Strategy & Innovation

Service Experience

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Emotional Footprint Overview

Product Experience:: 94%
Negotiation and Contract:: 91%
Conflict Resolution:: 93%
Strategy & Innovation:: 94%
Service Experience:: 97%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+94 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Emplifi Social Marketing Cloud?

0% Negative

2% Neutral

98% Positive

Pros

Performance Enhancing
Effective Service
Saves Time
Respectful

Feature Ratings

Average 85

Dashboards and Visualization

Social Media Channel Integration Outbound

Social Media Channel Integration Inbound

Social Response Management

Trend Analysis

Campaign Execution

Social Post Archival

Social Moderation and Workflow Management

Social Asset Management

Sentiment Analysis

Contextual Analysis

Vendor Capability Ratings

Average 85

Breadth of Features

Ease of Implementation

Usability and Intuitiveness

Business Value Created

Ease of Data Integration

Quality of Features

Product Strategy and Rate of Improvement

Vendor Support

Ease of IT Administration

Ease of Customization

Availability and Quality of Training

Emplifi Social Marketing Cloud Reviews

Tiffany E.

Role: Sales Marketing
Industry: Gaming and Hospitality
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Dec 2022

Easy to use!

Likeliness to Recommend

8 /10

What differentiates Emplifi Social Marketing Cloud from other similar products?

Their community management workflow

What is your favorite aspect of this product?

The community management / moderation piece of the tool makes customer service and replying to fans so easy!

What do you dislike most about this product?

I wish they were first to market with more platforms like TikTok etc. to roll out new features based on API updates.

What recommendations would you give to someone considering this product?

Great product, will do what you need to manage your social media pages.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Pablo R.

Role: Sales Marketing
Industry: Technology
Involvement: Initial Implementation

Validated Review

Verified Reviewer

Submitted Dec 2022

Robust and user-friendly software.

Likeliness to Recommend

10 /10

What differentiates Emplifi Social Marketing Cloud from other similar products?

Using Emplifi, organizations can leverage data to discover new opportunities and drive growth. Emplifi's powerful platform enables users to collect, clean, and analyze data from a variety of sources, including social media, customer feedback, and market research. With Emplifi, users can quickly and easily identify trends, patterns, and insights that can inform decision-making and uncover potential opportunities. For example, Emplifi's advanced analytics and machine learning capabilities can help organizations understand their customers better and develop targeted marketing campaigns that resonate with their audience.

What is your favorite aspect of this product?

Benchmark report! Using Emplifi, can provide organizations with a comprehensive view of their performance and help them make data-driven decisions to drive business success.

What do you dislike most about this product?

Everything it's ok

What recommendations would you give to someone considering this product?

Please, contact sales team! They can provide you a trial to be sure about your decision.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Salma S.

Role: Sales Marketing
Industry: Insurance
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Dec 2022

Fantastic tool and great customer support!

Likeliness to Recommend

10 /10

What differentiates Emplifi Social Marketing Cloud from other similar products?

Ease of use and great customer support

What is your favorite aspect of this product?

Customization

What do you dislike most about this product?

Limited number of profiles to client number

What recommendations would you give to someone considering this product?

Use it now!

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Emplifi Social Marketing Cloud

What is Emplifi Social Marketing Cloud?

Company Details

Need Assistance?

Awards & Recognition

2024 Data Quadrant Champion

2024 Emotional Footprint Champion

2023 Data Quadrant Champion

2023 Emotional Footprint Champion

Emplifi Social Marketing Cloud Ratings

90 Likeliness to Recommend

96 Plan to Renew

1 Since last award

82 Satisfaction of Cost Relative to Value

1 Since last award

Emotional Footprint Overview

Emotional Footprint Overview

+94 Net Emotional Footprint

How much do users love Emplifi Social Marketing Cloud?

Chart

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Dashboards and Visualization Ability to visualize data and create analytics dashboards.

Social Media Channel Integration Outbound Ability to publish to social media services such as Facebook, Twitter, LinkedIn, YouTube, and more.

Social Media Channel Integration Inbound Ability to monitor social media services, such as Facebook, Twitter, LinkedIn, YouTube, and more.

Social Response Management Ability to respond in-band to social media posts; ability to execute post-time optimization.

Trend Analysis Ability to monitor trends and traffic on multiple social media sites.

Campaign Execution Ability to manage social and media assets: tools for social campaign execution, reporting, and analytics.

Social Post Archival Ability to archive social posts and platform activity to create an audit trail.

Social Moderation and Workflow Management Ability to create end-to-end routing and escalation workflows from social content.

Social Asset Management Ability to access visual asset library with access permissions and expiry dates to be used on social media.

Sentiment Analysis Ability to analyze and uncover insights from attitudes and opinions expressed on social media.

Contextual Analysis Ability to use NLP, deep learning and semantic analysis to extract meaning from social posts.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Emplifi Social Marketing Cloud Reviews

Tiffany E.

Easy to use!

Likeliness to Recommend

Pros

Pablo R.

Robust and user-friendly software.

Likeliness to Recommend

Pros

Salma S.

Fantastic tool and great customer support!

Likeliness to Recommend

Pros

Most Popular Emplifi Social Marketing Cloud Comparisons

Hootsuite Social Media Management Enterprise

Buffer

HubSpot Marketing Hub (Social)

Sprout Social Enterprise

Meltwater

Sprinklr Social

1
Since last award

1
Since last award

Feature Ratings

Dashboards and Visualization

Social Media Channel Integration Outbound

Social Media Channel Integration Inbound

Social Response Management

Trend Analysis

Campaign Execution

Social Post Archival

Social Moderation and Workflow Management

Social Asset Management

Sentiment Analysis

Contextual Analysis

Vendor Capability Ratings

Breadth of Features

Ease of Implementation

Usability and Intuitiveness

Business Value Created

Ease of Data Integration

Quality of Features

Product Strategy and Rate of Improvement

Vendor Support

Ease of IT Administration

Ease of Customization

Availability and Quality of Training