Emplifi

Emplifi Social Marketing Cloud

Composite Score

8.3 /10

CX Score

8.5 /10

45 Reviews

Claim Software

What is Emplifi Social Marketing Cloud?

From managing a multi-channel strategy to analyzing trends and optimizing performance, Emplifi’s social media marketing tools will enable your brand to amplify meaningful experiences at scale. Deliver authentic content at scale and boost engagement across your social media channels with best-in-class social media management tools and AI-powered capabilities.

Company Details

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Awards & Recognition

Emplifi Social Marketing Cloud won the following awards in the Social Media Management - Enterprise category

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2024 Data Quadrant Gold Medalist

2024

6 Top Rated Capabilities

4 Top Rated Features

2024

2024 Emotional Footprint Champion

2024

Strategy and Innovation
Service Experience
Product Impact

2024

2023 Data Quadrant Gold Medalist

2023

6 Top Rated Capabilities

3 Top Rated Features

2023

2023 Emotional Footprint Champion

2023

Emplifi Social Marketing Cloud Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Emplifi Social Marketing Cloud.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

96 Plan to Renew

1
Since last award

81 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+94 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Emplifi Social Marketing Cloud?

0% Negative

3% Neutral

97% Positive

Pros

Performance Enhancing
Effective Service
Saves Time
Respectful

Feature Ratings

Average 85

Dashboards and Visualization

Social Media Channel Integration Outbound

Social Media Channel Integration Inbound

Social Response Management

Trend Analysis

Campaign Execution

Social Post Archival

Social Moderation and Workflow Management

Social Asset Management

Sentiment Analysis

Contextual Analysis

Vendor Capability Ratings

Average 85

Breadth of Features

Ease of Implementation

Usability and Intuitiveness

Business Value Created

Ease of Data Integration

Quality of Features

Product Strategy and Rate of Improvement

Vendor Support

Ease of IT Administration

Ease of Customization

Availability and Quality of Training

Emplifi Social Marketing Cloud Reviews

Tori A.

Role: Information Technology
Industry: Technology
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Sep 2022

Powerful social network monitoring software

Likeliness to Recommend

9 /10

What differentiates Emplifi Social Marketing Cloud from other similar products?

The advantages that Emplifi has brought to our company include a much clearer perception of the effectiveness of the content we publish in the various social networks, a more controlled interaction, and a reduction in time wasters, among other qualities that enhance the marketing of the company and benefit the entire team.

What is your favorite aspect of this product?

I appreciated many aspects of this program, but its capability to handle social listening on the various platforms used by our company stands out as the most important. Emplifi is user-friendly, and even if it doesn't combine as many features as other tools, they all operate well and let us work quite effectively.

What do you dislike most about this product?

Only in terms of price, I believe it to be expensive compared to other software on the market.

What recommendations would you give to someone considering this product?

His solid reputation across various platforms has been essential to our use of social media and audience engagement. Due to its high intuitiveness, service, straightforward navigation, and integrated functions to make social media listening more accessible and profitable, I highly suggest it. It is a helpful tool.

Pros

Helps Innovate
Continually Improving Product
Performance Enhancing
Trustworthy

Syukri S.

Role: Operations
Industry: Telecommunications
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Jun 2022

Amazing Product

Likeliness to Recommend

10 /10

What differentiates Emplifi Social Marketing Cloud from other similar products?

Insights + Trends

What is your favorite aspect of this product?

Minimalist

What do you dislike most about this product?

The sentiment analysis is sometimes not accurate, and need further enhancement on algoritm

What recommendations would you give to someone considering this product?

Not to worry, they have 100% support

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Francesca N.

Role: Consultant
Industry: Communications
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted May 2022

Easy to use, great data visualisation

Likeliness to Recommend

7 /10

What differentiates Emplifi Social Marketing Cloud from other similar products?

Good data visualisation Easy compare

What is your favorite aspect of this product?

Data visualisation

What do you dislike most about this product?

Sentiment analysis

What recommendations would you give to someone considering this product?

Consider enterprise package

Pros

Continually Improving Product
Performance Enhancing
Efficient Service
Includes Product Enhancements

Cons

Commodity Features

Emplifi Social Marketing Cloud

What is Emplifi Social Marketing Cloud?

Company Details

Need Assistance?

Awards & Recognition

2024 Data Quadrant Gold Medalist

2024 Emotional Footprint Champion

2023 Data Quadrant Gold Medalist

2023 Emotional Footprint Champion

Emplifi Social Marketing Cloud Ratings

90 Likeliness to Recommend

96 Plan to Renew

1 Since last award

81 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+94 Net Emotional Footprint

How much do users love Emplifi Social Marketing Cloud?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Dashboards and Visualization Ability to visualize data and create analytics dashboards.

Social Media Channel Integration Outbound Ability to publish to social media services such as Facebook, Twitter, LinkedIn, YouTube, and more.

Social Media Channel Integration Inbound Ability to monitor social media services, such as Facebook, Twitter, LinkedIn, YouTube, and more.

Social Response Management Ability to respond in-band to social media posts; ability to execute post-time optimization.

Trend Analysis Ability to monitor trends and traffic on multiple social media sites.

Campaign Execution Ability to manage social and media assets: tools for social campaign execution, reporting, and analytics.

Social Post Archival Ability to archive social posts and platform activity to create an audit trail.

Social Moderation and Workflow Management Ability to create end-to-end routing and escalation workflows from social content.

Social Asset Management Ability to access visual asset library with access permissions and expiry dates to be used on social media.

Sentiment Analysis Ability to analyze and uncover insights from attitudes and opinions expressed on social media.

Contextual Analysis Ability to use NLP, deep learning and semantic analysis to extract meaning from social posts.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Emplifi Social Marketing Cloud Reviews

Tori A.

Powerful social network monitoring software

Likeliness to Recommend

Pros

Syukri S.

Amazing Product

Likeliness to Recommend

Pros

Francesca N.

Easy to use, great data visualisation

Likeliness to Recommend

Pros

Cons

Most Popular Emplifi Social Marketing Cloud Comparisons

Hootsuite Social Media Management Enterprise

Buffer

HubSpot Marketing Hub (Social)

Sprout Social Enterprise

Meltwater

Sprinklr Social

1
Since last award

Feature Ratings

Dashboards and Visualization

Social Media Channel Integration Outbound

Social Media Channel Integration Inbound

Social Response Management

Trend Analysis

Campaign Execution

Social Post Archival

Social Moderation and Workflow Management

Social Asset Management

Sentiment Analysis

Contextual Analysis

Vendor Capability Ratings

Breadth of Features

Ease of Implementation

Usability and Intuitiveness

Business Value Created

Ease of Data Integration

Quality of Features

Product Strategy and Rate of Improvement

Vendor Support

Ease of IT Administration

Ease of Customization

Availability and Quality of Training