CoSchedule

CoSchedule Marketing Suite

Composite Score

8.3 /10

CX Score

8.7 /10

19 Reviews Write a Review

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What is CoSchedule Marketing Suite?

CoSchedule Marketing Suite is a family of agile marketing products that helps you coordinate your process, projects, and teams. It serves as a single source of truth for your marketing team. CoSchedule Marketing Suite features a series of unique workspaces, so you can organize your projects and campaigns in a way that works best for you (and your team).

Company Details

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Awards & Recognition

CoSchedule Marketing Suite won the following awards in the Content Marketing category

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2024 Emotional Footprint Champion

Latest Award, 2024

Service Experience
Product Impact
Contract Negotiation

Latest Award, 2024

9 Top Rated Capabilities

4 Top Rated Features

2024

CoSchedule Marketing Suite Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on CoSchedule Marketing Suite.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

1
Since last award

100 Plan to Renew

83 Satisfaction of Cost Relative to Value

2
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+97 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love CoSchedule Marketing Suite?

0% Negative

0% Neutral

100% Positive

Pros

Reliable
Performance Enhancing
Enables Productivity
Trustworthy

Feature Ratings

Average 85

Editorial Calendar

Editorial Workflow

Content Campaign Management

Content Optimization

Content Storage

Personalization/Audience Targeting

Multi-Channel Distribution

Web Experience Management Integration

Advanced Audio Management

Content Creation

Content Curation / Library Controls

Vendor Capability Ratings

Average 87

Business Value Created

Ease of IT Administration

Ease of Implementation

Quality of Features

Vendor Support

Breadth of Features

Usability and Intuitiveness

Ease of Customization

Availability and Quality of Training

Product Strategy and Rate of Improvement

Ease of Data Integration

CoSchedule Marketing Suite Reviews

Edith S.

Role: Human Resources
Industry: Gaming and Hospitality
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Jan 2025

Streamline and Optimize Your Marketing

Likeliness to Recommend

10 /10

What differentiates CoSchedule Marketing Suite from other similar products?

The key difference between CoSchedule and other marketing tools lies in its all-in-one approach. CoSchedule combines content planning, social media scheduling, project management, and analytics into a single platform, unlike many other tools that focus on specific areas like scheduling or content creation. This integration offers seamless workflow management, but other tools may provide more specialized features with greater flexibility or lower pricing for niche tasks.

What is your favorite aspect of this product?

The CoSchedule Marketing Suite provides numerous advantages, including enhanced productivity through its centralized marketing calendar, streamlined collaboration with team members, and improved content organization. Its task automation and integration with popular tools reduce manual efforts, while the unified platform ensures consistency across all marketing channels. By offering real-time analytics and simplified asset management, it helps marketers optimize campaigns, save time, and achieve better results with less effort.

What do you dislike most about this product?

A disadvantage of CoSchedule is its relatively high cost, which may not be suitable for small businesses or individual marketers. Additionally, the learning curve for some advanced features can be steep for new users.

What recommendations would you give to someone considering this product?

Overall, CoSchedule is a comprehensive marketing suite designed to streamline workflows, enhance collaboration, and improve campaign efficiency. Its all-in-one platform integrates content scheduling, project management, and analytics, making it ideal for teams seeking organization and consistency. However, its higher cost and learning curve might be a challenge for smaller businesses or those new to marketing automation. Despite this, its robust features and integrations make it a valuable tool for marketers looking to optimize their processes and achieve better results.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Shashank S.

Role: Information Technology
Industry: Technology
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Oct 2024

User Friendly tool for Publishing & Scheduling

Likeliness to Recommend

7 /10

What differentiates CoSchedule Marketing Suite from other similar products?

CoSchedule Marketing Suite stands out with its focus on content marketing and editorial planning. Its ability to integrate with popular tools like WordPress, Google Docs, and social media platforms enhances workflow efficiency.

What is your favorite aspect of this product?

It makes planning, scheduling, and coordinating marketing campaigns straightforward, allowing teams to visualize their workflow effectively.

What do you dislike most about this product?

Only factor is that you can not tag people for social media from the CoSchedule platform

What recommendations would you give to someone considering this product?

Consider how it integrates with your existing tools to ensure a smooth workflow.

Pros

Performance Enhancing
Trustworthy
Efficient Service
Effective Service

Kayla S.

Role: Sales Marketing
Industry: Education
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Mar 2024

User-friendly, streamlined way to work

Likeliness to Recommend

9 /10

What differentiates CoSchedule Marketing Suite from other similar products?

You can funnel all of your social media efforts through one hub / content calendar.

What is your favorite aspect of this product?

I love the ability to create a social campaign across social channels, from one place.

What do you dislike most about this product?

We don't utilize the project management features, so I wish we didn't have to pay for them.

What recommendations would you give to someone considering this product?

Definitely try out CoSchedule! It is easy to implement.

Pros

Continually Improving Product
Performance Enhancing
Trustworthy
Unique Features

CoSchedule Marketing Suite

What is CoSchedule Marketing Suite?

Company Details

Need Assistance?

Awards & Recognition

2024 Emotional Footprint Champion

CoSchedule Marketing Suite Ratings

91 Likeliness to Recommend

1 Since last award

100 Plan to Renew

83 Satisfaction of Cost Relative to Value

2 Since last award

Emotional Footprint Overview

+97 Net Emotional Footprint

How much do users love CoSchedule Marketing Suite?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Editorial Calendar The ability to create a common calendar view on when certain content assets will be published to customer-facing properties.

Editorial Workflow The ability to move content through a structured, automated workflow process (i.e. intake content from create applications, and move to specific folders.

Content Campaign Management The ability to deploy specific collateral or assets from the system to feed multi-channel marketing campaigns.

Content Optimization The ability to dynamically optimize content deployed to certain channels (web, mobile, social) using customer profiles.

Content Storage The ability to store various content assets (including text, photos and video) in a defined, structured repository.

Personalization/Audience Targeting The ability to display certain content types in a given channel endpoint based on audience demographics (known profile) or traffic attributes (unknown profile).

Multi-Channel Distribution The ability to deploy content assets and collateral to multiple channel endpoints (for example, traditional websites, native mobile applications or social media

Web Experience Management Integration The ability to integrate with dedicated Web Experience Management platforms (either in the vendor's own product portfolio, or with 3rd party solutions).

Advanced Audio Management The ability to store, manage and perform basic edits on high-fidelity audio content.

Content Creation Provides tools for creating content to be used and shared on the platform.

Content Curation / Library Controls The ability to curate content through tagging and metadata management, as well as library services (such as version control).

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

CoSchedule Marketing Suite Reviews

Edith S.

Streamline and Optimize Your Marketing

Likeliness to Recommend

Pros

Shashank S.

User Friendly tool for Publishing & Scheduling

Likeliness to Recommend

Pros

Kayla S.

User-friendly, streamlined way to work

Likeliness to Recommend

Pros

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Feature Ratings

Editorial Calendar

Editorial Workflow

Content Campaign Management

Content Optimization

Content Storage

Personalization/Audience Targeting

Multi-Channel Distribution

Web Experience Management Integration

Advanced Audio Management

Content Creation

Content Curation / Library Controls

Vendor Capability Ratings

Business Value Created

Ease of IT Administration

Ease of Implementation

Quality of Features

Vendor Support

Breadth of Features

Usability and Intuitiveness

Ease of Customization

Availability and Quality of Training

Product Strategy and Rate of Improvement

Ease of Data Integration