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Brevo

Brevo

8.9 /10
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Brevo
8.9 /10

What is Brevo?

Brevo is an all-in-one platform to manage your customer relationships via Email, SMS, Chat and moreBrevo (formerly SendinBlue) is a self service solution for companies to send emails and SMS. Born of the need to effectively and easily manage marketing campaigns independently, Brevo is for both beginners and advanced users.

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Awards & Recognition

Brevo won the following awards in the Email Marketing category

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Brevo Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Brevo.

91 Likeliness to Recommend

97 Plan to Renew

92 Satisfaction of Cost Relative to Value

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Since last award


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Emotional Footprint Overview

+92 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Brevo?

1% Negative
5% Neutral
94% Positive

Pros

  • Respectful
  • Includes Product Enhancements
  • Trustworthy
  • Transparent

Feature Ratings

Average 84

Email Delivery

92

Sales Intelligence & Conversion Rates

87

Contact Database

87

SPAM Compliance

86

Segmentation

86

Campaign Management

86

Basic Reporting and Analytics

85

Content Authoring

83

Mobile Optimized

82

Text Messaging

82

A/B Testing

82

Vendor Capability Ratings

Average 83

Business Value Created

89

Ease of Implementation

85

Ease of IT Administration

85

Breadth of Features

84

Ease of Data Integration

83

Vendor Support

83

Usability and Intuitiveness

83

Availability and Quality of Training

83

Quality of Features

82

Product Strategy and Rate of Improvement

82

Ease of Customization

80

Brevo Reviews

António P.

  • Role: C-Level
  • Industry: Consulting
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2023

Cost-effective, feature-packed and reliable.

Likeliness to Recommend

10 /10

What differentiates Brevo from other similar products?

Cost effectiveness: One of the key factors that sets SendInBlue apart is its affordability. It is a cost-effective solution for businesses and individuals looking to save money on their email marketing efforts. Features: SendInBlue offers a wide range of features, including email marketing, SMS marketing, chat, and more, making it a one-stop-shop for all your marketing needs.

What is your favorite aspect of this product?

Its reliability. Even though there may not be a lot of innovation, SendInBlue has everything I need to effectively manage my email marketing campaigns and automations.

What do you dislike most about this product?

The user experience could be a tad bit better, but it is still really easy to use.

What recommendations would you give to someone considering this product?

Consider your needs, make sure to evaluate your email marketing needs and compare them to the features offered by SendInBlue. Try the free trial, it's a great way to test the platform and see if it fits your needs. Check the integrations SendInBlue to check if it connects with any other tools you're already using.

Pros

  • Enables Productivity
  • Trustworthy
  • Respectful
  • Acts with Integrity

Cons

  • Commodity Features

Juan Esteban M.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Nov 2022

Sendinblue is of great help for our marketing

Likeliness to Recommend

9 /10

What differentiates Brevo from other similar products?

We are using this software to create email marketing campaigns and without a doubt we have been pleasantly surprised, because it is easy to use and has templates that make our work easier, in addition to achieving extraordinary results in each campaign. I like that it has different tools that allow us to achieve our goal of being read, such as spam blocking.

What is your favorite aspect of this product?

It has a large library of images that helps us to create modern designs, in the creation of campaigns. In addition to the fact that its templates are very eye-catching and capture attention quickly, being the main objective of the campaign. It allows us to track interactions, both open emails and clicks.

What do you dislike most about this product?

I tried to use the program for other types of campaigns, for example in social networks and SMS and I did not succeed, to tell the truth I have not contacted the technical service to receive help on this issue, but I would like that the process and configuration of these tools of the program were not so cumbersome.

What recommendations would you give to someone considering this product?

Although we have only been using the program for a short time, the truth is that we have obtained excellent results with the executed campaigns, our number of prospects and sales has multiplied by 50% or more, so our email marketing campaigns have been very successful. We are eager to be able to configure the software to develop our SMS and social media campaigns and make them work as well as our email campaigns.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Sitanshu M.

  • Role: Operations
  • Industry: Education
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Nov 2022

Great E-mail Campaigns offering for SMEs

Likeliness to Recommend

10 /10

What differentiates Brevo from other similar products?

The majority of our programs are open-workshop i.e. Individuals sign up for the programs on their own. And so, we have to be in constant touch with them. We used Sendinblue as our main email campaign tool before making the switch. We used the SaaS for Sending regular event updates. Promotional emails. New programs/course details. Festival greetings, etc. Apart from the above e-mail campaigns, we also use the service to create a post-registration journey for people who sign-up, up and what's the next step forward.

What is your favorite aspect of this product?

All of the email campaigns are quickly delivered and with a comparatively lower bounce rate. And it is reasonably priced, the very reason which made me move from Mailchimp.

What do you dislike most about this product?

Nothing! We use SendinBlue as our second email campaign manager after Zoho Campaigns. We use both services to cater to different segments of users. It's much better cost-wise when compared to other options that I have tried.

What recommendations would you give to someone considering this product?

GO FOR IT. The email delivery rate is good and probably worth more than the money spent.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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