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Brevo

Brevo

Composite Score
8.9 /10
CX Score
9.3 /10
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Brevo
8.9 /10

What is Brevo?

Brevo is an all-in-one platform to manage your customer relationships via Email, SMS, Chat and moreBrevo (formerly SendinBlue) is a self service solution for companies to send emails and SMS. Born of the need to effectively and easily manage marketing campaigns independently, Brevo is for both beginners and advanced users.

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Awards & Recognition

Brevo won the following awards in the Marketing Automation - B2B category

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Brevo Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Brevo.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

94 Likeliness to Recommend

98 Plan to Renew

95 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+97 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Brevo?

0% Negative
2% Neutral
98% Positive

Pros

  • Generous Negotitation
  • Reliable
  • Performance Enhancing
  • Trustworthy

Feature Ratings

Average 88

Recommended Best Action

93

Email Marketing Automation

92

Social Media Marketing Management

90

Mobile Marketing Management

90

Customer Journey Modelling

88

Opportunity Pipeline Tracking

88

Marketing Project Management

87

Marketing Analytics

86

Marketing Asset Management

85

Vendor Capability Ratings

Average 86

Business Value Created

93

Ease of Implementation

87

Usability and Intuitiveness

87

Ease of Data Integration

87

Vendor Support

85

Ease of IT Administration

85

Breadth of Features

85

Product Strategy and Rate of Improvement

84

Ease of Customization

84

Availability and Quality of Training

84

Quality of Features

82

Brevo Reviews

Doğrar .

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Jun 2023

Brevo is very simple to use!

Likeliness to Recommend

8 /10

What differentiates Brevo from other similar products?

Brevo is more than just an email marketing tool; it also offers support when a lead is in the pipeline and up till it becomes a customer. With a variety of templates to select from, it enables me to construct effective drip email campaigns. It also allows me to set up a pipeline so that I can watch the progress of my leads. The best feature of Brevo is the ability to send any kind of text message from any platform, including SMS, WhatsApp, and email. One dashboard can effortlessly automate and manage all of my communications.

What is your favorite aspect of this product?

It’s an all-in-one email campaign solution that meets all of my email marketing demands due to its straightforward design, suitability for creating drip campaigns for numerous ad campaigns, and ease of organizing past campaign newsletters. Even I can integrate Google Analytics tracking, which I believe is beneficial. It evaluates the simple-to-track post-campaign indicators and makes decisions on them.

What do you dislike most about this product?

Limited email campaign templates; the tool could include templates for many industries; additional types of templates can assist in build-up campaigns and save a lot of time, in my opinion. Aside from that, it’s an excellent email marketing tool.

What recommendations would you give to someone considering this product?

I like that Brevo is a simple mass mailer with more reasonable choices for small businesses, making it available to people who may not have the same resources as larger corporations. The option to evaluate messages before sending and test emails are excellent features that can improve the results of any mailing campaign.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Trustworthy

Anthony G.

  • Role: C-Level
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2023

Flexible & user friendly email automation service

Likeliness to Recommend

10 /10

What differentiates Brevo from other similar products?

When using Sendinblue, I found it to be a reliable service. The platform's user-friendliness and insightful data have helped me significantly elevate the effectiveness of my email advertising. If you're in the market for an email marketing service, go no further than Sendinblue. We were missing a lot of other things, so we had to transition to a more robust platform. Sendinblue is excellent for email marketing, and the price is right.

What is your favorite aspect of this product?

I've been using Sendinblue for quite some time, and I'm really pleased with it. It's a terrific system for mass email distribution, such as newsletters. The reporting functions are also excellent; with their help, I was able to increase both my open and click-through rates. As a whole, Sendinblue is an excellent choice for an email marketing service.

What do you dislike most about this product?

I don't have any particular complaints with Sendinblue, but I should probably mention that no software is flawless and that some users may have experienced problems. It's possible that some users will find the platform too complicated, or that it won't offer enough of the functions they seek. There's always the chance that some customers won't be able to afford the prices. To determine if Sendinblue is a good fit for your company, you should give it a try and see if it satisfies your specific requirements; the aforementioned problems are not widespread.

What recommendations would you give to someone considering this product?

Sendinblue's best-case scenario is probably in marketing. A rise in the percentage of those who convert. Accumulating more money through various means. Accumulating more and more visitors every day. Keeping current customers and attracting new ones. Sendinblue's marketing tools are comprehensive. Whether you're trying to grow your email list or gauge the interest of your audience, the statistics and information that Sendinblue gives are invaluable.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Douglas T.

  • Role: C-Level
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2023

Great savings with SendInBlue.

Likeliness to Recommend

10 /10

What differentiates Brevo from other similar products?

Marking out your intended course of action is a breeze using Send in Blue. Everything from the campaign's email to its landing page to its sign-ups worked seamlessly with my WordPress site and Elementor. The convenience of having everything in one location means that you can quickly switch between working on different parts and managing your inbox. To get what you need from Sent in Blue, make a wish list. I was so committed to marketing automation with SendInBlue that I even took a certified training in the platform (free course).

What is your favorite aspect of this product?

When I first started using Sendinblue, I was blown away by how intuitive it was. Pre-made templates and drag-and-drop editors make it easy to create email campaigns. It takes very little effort to set up marketing automation so that you can start sending out tailored communications to your consumers immediately. It's possible to monitor metrics like open rates, clicks, and conversions using Sendinblue. Also, you may monitor the performance of your email marketing initiatives and adjust your content accordingly.

What do you dislike most about this product?

My inexperience was the only drawback I found using Sendinblue. In contrast, Sedin blue's free classes are the best in the rescue industry. Now that I've spent a few days on them, I've had an epiphany about what I should do. Those classes proved to be an excellent instructor after I'd grasped them; not only did I understand automation and the rest of it more effectively from them, but I was also able to immediately put what I'd learned into practice within the Sendinblue control panel. To everyone's benefit

What recommendations would you give to someone considering this product?

In conclusion, Sendinblue is an excellent option for automated email delivery. It's a little overkill for my purposes in some respects, but at least you won't have to fear that the system won't be enough. As has been said, novices to this area may benefit from certain simplifications. Yet none of the "majors" have a significant presence there. The ability to conduct basic programming and the like is all that is required. Sendinblue can also have custom in-house processes and other features developed if desired.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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