What is Brevo?
Brevo is an all-in-one platform to manage your customer relationships via Email, SMS, Chat and moreBrevo (formerly SendinBlue) is a self service solution for companies to send emails and SMS. Born of the need to effectively and easily manage marketing campaigns independently, Brevo is for both beginners and advanced users.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
93 Likeliness to Recommend
98 Plan to Renew
93 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+96 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Brevo?
Pros
- Client's Interest First
- Includes Product Enhancements
- Performance Enhancing
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Scheduled Messaging
Loyalty Promotions Management
Communication Archive
Marketing Analytics
Social Media Marketing Management
Mobile Marketing Management
Opt-in
Mobile Payments
Application Integration
Text Messaging
Surveys Feedback
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Usability and Intuitiveness
Ease of IT Administration
Breadth of Features
Ease of Customization
Product Strategy and Rate of Improvement
Ease of Data Integration
Quality of Features
Availability and Quality of Training
Vendor Support
Also Featured in...
Brevo Reviews
Laura B.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Feb 2023
Sendinblue's Quick Installation & Helpful Staff
Likeliness to Recommend
What differentiates Brevo from other similar products?
For my two customers in the music business, I utilize Sendinblue to manage their email marketing campaigns. I have no complaints; the product is ideal for my purposes. It's simple to implement, and the information gleaned from campaigns is straightforward. Sendinblue is what you should use, in my opinion. It's a practical aid that you may use every day, and it guarantees that your emails will be delivered successfully.
What is your favorite aspect of this product?
Sendinblue is an effective marketing tool that allows us to communicate with our consumers via email, SMS, and live chat. Sendinblue makes it simple to launch, monitor, and adjust company marketing initiatives by letting us simply build, manage, measure, and optimize them. Sendinblue also offers us the chance to conduct A/B tests and create landing pages, both of which contribute to the development of more effective advertising campaigns.
What do you dislike most about this product?
Not much about this software has irked me. We could save a lot of time if the customer database were organized, and the emails would be much more appealing if they could be customized. If you ignore that, I think it's great software that gets the job done.
What recommendations would you give to someone considering this product?
If you've been utilizing a variety of email marketing tools, this might be a helpful resource for sending more effective emails at a lower cost. The interface is well designed, and the templates are simple to use. There is a little learning curve for those unfamiliar with email tools, but nothing that can't be overcome with sufficient practice. A useful tool all around!
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Eric P.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Feb 2023
Using SendinBlue has been a wonderful experience.
Likeliness to Recommend
What differentiates Brevo from other similar products?
We utilize SendinBlue to distribute targeted mailings to groups with a high potential for return on investment. As a result, I may save valuable development time by creating and sending mailers without touching the underlying code. My ability to send out newsletters on a regular basis and to target specific demographics with the help of predefined groups is also enhanced.
What is your favorite aspect of this product?
So much is owed to these gentlemen for their assistance... In comparison to more than 75% of the businesses I've dealt with recently, your tech support team really went above and above in terms of willingness to help, patience, and just listening to what I was asking. That came as a wonderful shock. Sendinblue has won my loyalty, and I want to keep using it. Also, with only a few emails, they assisted me in resolving an issue that three other organizations and my company website provider had either been unable or unable to assist me with. Very greatly appreciated! Sendinblue is an excellent service, and I urge you to use it.
What do you dislike most about this product?
As a new user, I had some trouble getting started with this app, especially when it came to importing my contacts. Tough learning curve for more advanced capabilities like setting up a dedicated IP address or delivering personalized communications. Moreover, additional features are only accessible via the paid premium and enterprise programs.
What recommendations would you give to someone considering this product?
Although it lacks the adaptability of more well-known providers like MailChimp, it offers excellent value for the money. It serves the same purpose at a fraction of the cost. Although it lacks A/B testing for subject lines, it does provide you with attractive templates you can feel good about sending to clients. Unusually, the customer service department is quick to respond and provides useful feedback.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Cindy M.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Feb 2023
Complete Email Marketing Solution
Likeliness to Recommend
What differentiates Brevo from other similar products?
For many years, I have used a different platform to keep in touch with prospective clients. My list's deliverability and engagement both improved once I switched to Sendinblue. Sendinblue's editor is superior and simplifies the process of creating, previewing, and sending professionally designed emails. I like the extensive collection of templates available.
What is your favorite aspect of this product?
Sendinblue's nice and straightforward UI is its strongest suit. Making new messages, campaigns, and sending email was simple. It provides an excellent suite of tools and statistics that make monitoring email and campaign performance a breeze. Furthermore, the drag-and-drop email composition process is fantastically easy to use.
What do you dislike most about this product?
However, it lacks amazing automation. Tags and conditional triggers depending on customers' responses are two examples of what's still missing but would be useful features. There is plenty of potential for improvement in the user interface. The tool might be slow at times, making routine tasks cumbersome. Not only is the A/B testing tool not included in the free plan, but it's also sold separately for the paid plans.
What recommendations would you give to someone considering this product?
If you want to send a long email with plenty of pictures and videos in addition to the written content, Sendinblue is the way to go. Sendinblue, on the other hand, is not a great option if you want to send out a mailing that contains minimal content. Unfortunately, I was unable to find clear instructions on how to customize the emails to my liking. The support team is quick to respond and provides comprehensive explanations. Rapid problem-solving is the norm.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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