Brevo Customer Reviews 2025 | SoftwareReviews

Brevo

Composite Score

8.6 /10

CX Score

9.0 /10

49 Reviews Write a Review

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What is Brevo?

Brevo is an all-in-one platform to manage your customer relationships via Email, SMS, Chat and moreBrevo (formerly SendinBlue) is a self service solution for companies to send emails and SMS. Born of the need to effectively and easily manage marketing campaigns independently, Brevo is for both beginners and advanced users.

Company Details

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Awards & Recognition

Brevo won the following awards in the SMS Marketing category

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2025 Data Quadrant Gold Medalist

Latest Award, 2025

3 Top Rated Capabilities

5 Top Rated Features

Latest Award, 2025

2024 Emotional Footprint Champion

2024

Strategy and Innovation
Product Impact
Contract Negotiation

2024

2024 Data Quadrant Gold Medalist

2024

7 Top Rated Capabilities

4 Top Rated Features

2024

4 Top Rated Capabilities

3 Top Rated Features

2023

Brevo Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Brevo.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

93 Likeliness to Recommend

98 Plan to Renew

92 Satisfaction of Cost Relative to Value

Product Experience

Negotiation and Contract

Conflict Resolution

Strategy & Innovation

Service Experience

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Emotional Footprint Overview

Product Experience:: 97%
Negotiation and Contract:: 97%
Conflict Resolution:: 96%
Strategy & Innovation:: 97%
Service Experience:: 95%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+96 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Brevo?

3% Negative

0% Neutral

97% Positive

Pros

Client's Interest First
Continually Improving Product
Enables Productivity
Trustworthy

Feature Ratings

Average 84

Scheduled Messaging

Communication Archive

Loyalty Promotions Management

Marketing Analytics

Social Media Marketing Management

Mobile Marketing Management

Opt-in

Application Integration

Text Messaging

Mobile Payments

Surveys Feedback

Vendor Capability Ratings

Average 83

Business Value Created

Ease of Implementation

Usability and Intuitiveness

Breadth of Features

Ease of Customization

Ease of IT Administration

Quality of Features

Ease of Data Integration

Product Strategy and Rate of Improvement

Availability and Quality of Training

Vendor Support

Also Featured in...

Email Marketing

Score 9.0

View Brevo in this category (opens in a new tab)

Marketing Automation - B2B

Score 8.9

View Brevo in this category (opens in a new tab)

Brevo Reviews

Raghu M.

Role: Information Technology
Industry: Technology
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Apr 2024

Delivers SMS faster and at an affordable pricing

Likeliness to Recommend

10 /10

What differentiates Brevo from other similar products?

The Implementation of Bulk SMS and OTP sending using Brevo makes it a complete unique solution for product marketing, promotion and authentication purposes

What is your favorite aspect of this product?

I like the SMS sending feature of BREVO, which is easy to use and to schedule of when to send the SMS and also configuring WhatsApp marketing templates is easier with Brevo

What do you dislike most about this product?

Each service is charged independently for example SMS sending, Email sending and WhatsApp marketing are all charged independently by topping up credits and yet you still need to upgrade to a premium plan which makes Brevo an expensive tool to use for marketing and business communication

What recommendations would you give to someone considering this product?

There is a lot of support from this tool and I would recommend the solution

Pros

Helps Innovate
Continually Improving Product
Performance Enhancing
Enables Productivity

Miguel A.

Role: Operations
Industry: Other
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Jan 2024

Setting up a campaign is so easy

Likeliness to Recommend

10 /10

What differentiates Brevo from other similar products?

Brevo has fair pricing compared to other similar products that have been evaluated, they have free WhatsApp integrations where other providers offer the same at an extra cost, and you receive maximum support regardless of the pricing plan you subscribe to.

What is your favorite aspect of this product?

I like the WhatsApp schedule; you can schedule when the WhatsApp campaign can be sent and this saves me a lot of time

What do you dislike most about this product?

They should consider having a live chat since the ticketing system takes longer to respond to tickets and this makes our work slow when there is a serious issue affecting our use of the product, especially product issues

What recommendations would you give to someone considering this product?

If you have a smaller contact list and would use a very friendly cost tool, then Brevo is an answer, and I highly recomment the solution

Pros

Performance Enhancing
Unique Features
Inspires Innovation
Respectful

Sanket V.

Role: Information Technology
Industry: Technology
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Aug 2023

A Comprehensive Solution for Streamlined Access C

Likeliness to Recommend

10 /10

What differentiates Brevo from other similar products?

Brevo distinguishes itself from its competitors by offering a highly customisable access control system with seamless integration capabilities, making it a versatile choice for businesses of all sizes.

What is your favorite aspect of this product?

My favorite aspect of Brevo is its versatility. It is a comprehensive marketing platform that can be used for a variety of purposes, including email marketing, SMS marketing, chat, and social media marketing

What do you dislike most about this product?

The thing I dislike most about Brevo is its lack of integration with some popular marketing platforms, such as HubSpot and Salesforce.

What recommendations would you give to someone considering this product?

Before you sign up for Brevo, take some time to think about your marketing needs.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Brevo

What is Brevo?

Company Details

Need Assistance?

Awards & Recognition

2025 Data Quadrant Gold Medalist

2024 Emotional Footprint Champion

2024 Data Quadrant Gold Medalist

Brevo Ratings

93 Likeliness to Recommend

98 Plan to Renew

92 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

Emotional Footprint Overview

+96 Net Emotional Footprint

How much do users love Brevo?

Chart

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Scheduled Messaging Scheduling of one-time, multiple, or repeated messaging.

Communication Archive Includes complete conversation or thread archiving capabilities for historical reporting, investigation, audit, and compliance purposes.

Loyalty Promotions Management The solution has a comprehensive loyalty module that also supports both fixed and real-time promotions, impacting pricing or product availability

Marketing Analytics Predictive analytics, machine learning, data ingestion and visualization; data segmentation; assign attributes to unstructured data; work from segmented data.

Social Media Marketing Management Ability to push content and pull leads from popular social media networks and manage social properties; aggregate and analyze social data for trend reporting.

Mobile Marketing Management Includes ability to manage SMS, mobile application marketing, and push notifications on a variety of end user devices.

Opt-in Provides an opt-in option for potential subscribers.

Application Integration Includes functional and data integration with common applications such as CRM, CSM, ERP, email, etc.

Text Messaging The capability to send messages by SMS in addition to email.

Mobile Payments The ability to process mobile payments from a mobile wallet or other mobile phone payment app

Surveys Feedback Enables surveys/feedback forms to be sent to customers​

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Also Featured in...

Email Marketing

Marketing Automation - B2B

Brevo Reviews

Raghu M.

Delivers SMS faster and at an affordable pricing

Likeliness to Recommend

Pros

Miguel A.

Setting up a campaign is so easy

Likeliness to Recommend

Pros

Sanket V.

A Comprehensive Solution for Streamlined Access C

Likeliness to Recommend

Pros

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Feature Ratings

Scheduled Messaging

Communication Archive

Loyalty Promotions Management

Marketing Analytics

Social Media Marketing Management

Mobile Marketing Management

Opt-in

Application Integration

Text Messaging

Mobile Payments

Surveys Feedback

Vendor Capability Ratings

Business Value Created

Ease of Implementation

Usability and Intuitiveness

Breadth of Features

Ease of Customization

Ease of IT Administration

Quality of Features

Ease of Data Integration

Product Strategy and Rate of Improvement

Availability and Quality of Training

Vendor Support