Brevo Customer Reviews 2025 | SoftwareReviews

Brevo

Composite Score

8.6 /10

CX Score

9.0 /10

49 Reviews Write a Review

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What is Brevo?

Brevo is an all-in-one platform to manage your customer relationships via Email, SMS, Chat and moreBrevo (formerly SendinBlue) is a self service solution for companies to send emails and SMS. Born of the need to effectively and easily manage marketing campaigns independently, Brevo is for both beginners and advanced users.

Company Details

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Awards & Recognition

Brevo won the following awards in the SMS Marketing category

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2025 Data Quadrant Gold Medalist

Latest Award, 2025

3 Top Rated Capabilities

5 Top Rated Features

Latest Award, 2025

2024 Emotional Footprint Champion

2024

Strategy and Innovation
Product Impact
Contract Negotiation

2024

2024 Data Quadrant Gold Medalist

2024

7 Top Rated Capabilities

4 Top Rated Features

2024

4 Top Rated Capabilities

3 Top Rated Features

2023

Brevo Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Brevo.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

93 Likeliness to Recommend

98 Plan to Renew

92 Satisfaction of Cost Relative to Value

Product Experience

Negotiation and Contract

Conflict Resolution

Strategy & Innovation

Service Experience

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Emotional Footprint Overview

Product Experience:: 97%
Negotiation and Contract:: 97%
Conflict Resolution:: 96%
Strategy & Innovation:: 97%
Service Experience:: 95%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+96 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Brevo?

3% Negative

0% Neutral

97% Positive

Pros

Client's Interest First
Continually Improving Product
Enables Productivity
Trustworthy

Feature Ratings

Average 84

Scheduled Messaging

Communication Archive

Loyalty Promotions Management

Marketing Analytics

Social Media Marketing Management

Mobile Marketing Management

Opt-in

Application Integration

Text Messaging

Mobile Payments

Surveys Feedback

Vendor Capability Ratings

Average 83

Business Value Created

Ease of Implementation

Usability and Intuitiveness

Breadth of Features

Ease of Customization

Ease of IT Administration

Quality of Features

Ease of Data Integration

Product Strategy and Rate of Improvement

Availability and Quality of Training

Vendor Support

Also Featured in...

Email Marketing

Score 9.0

View Brevo in this category (opens in a new tab)

Marketing Automation - B2B

Score 8.9

View Brevo in this category (opens in a new tab)

Brevo Reviews

Prashant S.

Role: Sales Marketing
Industry: Technology
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Aug 2022

Cost Effective - Tech Integrations- Higher Returns

Likeliness to Recommend

10 /10

What differentiates Brevo from other similar products?

Main difference is Price is very competitive as compare to other providers. Most of the advances and important features are available in sendinblue. I have used and purchased it for 3 different brands and got highly return on basis of my data, because of the mail delivery pattern/ process is well defined. Customer support team is also good to reply within time and always available for premium users.

What is your favorite aspect of this product?

faourite aspect is delivering of emails in right email ratio is very high. In case if there is wrong/fake emails in system then sendblue will stop/pause the campaign and report to campaign manager.

What do you dislike most about this product?

the support option is only available for the people who took premium plan can only avail customer support.

What recommendations would you give to someone considering this product?

if you looking for cost effective solution with current updated and important features on transactional email, automation on lead submission, marketing campaigns - sendinblue is good option to go foward.

Pros

Continually Improving Product
Reliable
Performance Enhancing
Enables Productivity

Nitish K.

Role: Sales Marketing
Industry: Finance
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Aug 2022

One of the most powerful Email/SMS marketing tool

Likeliness to Recommend

9 /10

What differentiates Brevo from other similar products?

It enables marketers like us to create comprehensive marketing journeys and let us track users' behaviour - e.g., how they are interacting with our campaigns, what tweaks will improve the click/open rate and potentially purchases. Also, Sendinblue offers free trial which is very helpful for nascent companies. Their UX & dashboard is also very intuitive and visually appealing while it's also straightforward to find out specific things which you are looking for.

What is your favorite aspect of this product?

Simple & easy-to-understand UI/UX and clean dashboard

What do you dislike most about this product?

One needs to buy an add-on to use A/B testing.

What recommendations would you give to someone considering this product?

It's a great marketing tool for someone who does not want to spend a fortune while still being abel to use a powerful marketing tool to analyse and act upon their customers' behaviour.

Pros

Continually Improving Product
Performance Enhancing
Enables Productivity
Trustworthy

Shushank J.

Role: Sales Marketing
Industry: Technology
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Aug 2022

Easy to use and low cost

Likeliness to Recommend

9 /10

What differentiates Brevo from other similar products?

You don't need to have technical expertise to set up the Send In Blue. The interface is quite intuitive and easy to navigate and the entire setup doesn't take much time if you have the clear objective.

What is your favorite aspect of this product?

Drag and Drop Builder for email template

What recommendations would you give to someone considering this product?

If you are new to email marketing and looking for something which is well within your budget then go for Sendinblue

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Brevo

What is Brevo?

Company Details

Need Assistance?

Awards & Recognition

2025 Data Quadrant Gold Medalist

2024 Emotional Footprint Champion

2024 Data Quadrant Gold Medalist

Brevo Ratings

93 Likeliness to Recommend

98 Plan to Renew

92 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

Emotional Footprint Overview

+96 Net Emotional Footprint

How much do users love Brevo?

Chart

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Scheduled Messaging Scheduling of one-time, multiple, or repeated messaging.

Communication Archive Includes complete conversation or thread archiving capabilities for historical reporting, investigation, audit, and compliance purposes.

Loyalty Promotions Management The solution has a comprehensive loyalty module that also supports both fixed and real-time promotions, impacting pricing or product availability

Marketing Analytics Predictive analytics, machine learning, data ingestion and visualization; data segmentation; assign attributes to unstructured data; work from segmented data.

Social Media Marketing Management Ability to push content and pull leads from popular social media networks and manage social properties; aggregate and analyze social data for trend reporting.

Mobile Marketing Management Includes ability to manage SMS, mobile application marketing, and push notifications on a variety of end user devices.

Opt-in Provides an opt-in option for potential subscribers.

Application Integration Includes functional and data integration with common applications such as CRM, CSM, ERP, email, etc.

Text Messaging The capability to send messages by SMS in addition to email.

Mobile Payments The ability to process mobile payments from a mobile wallet or other mobile phone payment app

Surveys Feedback Enables surveys/feedback forms to be sent to customers​

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Also Featured in...

Email Marketing

Marketing Automation - B2B

Brevo Reviews

Prashant S.

Cost Effective - Tech Integrations- Higher Returns

Likeliness to Recommend

Pros

Nitish K.

One of the most powerful Email/SMS marketing tool

Likeliness to Recommend

Pros

Shushank J.

Easy to use and low cost

Likeliness to Recommend

Pros

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Feature Ratings

Scheduled Messaging

Communication Archive

Loyalty Promotions Management

Marketing Analytics

Social Media Marketing Management

Mobile Marketing Management

Opt-in

Application Integration

Text Messaging

Mobile Payments

Surveys Feedback

Vendor Capability Ratings

Business Value Created

Ease of Implementation

Usability and Intuitiveness

Breadth of Features

Ease of Customization

Ease of IT Administration

Quality of Features

Ease of Data Integration

Product Strategy and Rate of Improvement

Availability and Quality of Training

Vendor Support