What is Brandfolder?
Brandfolder is a visually-elegant and user-friendly Digital Asset Management software that allows marketers and creatives across industries to maximize their brand management potential. With its cloud-first architecture, users can organize, manipulate, distribute, and analyze their most important digital collateral from a single source of truth. With advanced AI-powered smart search, asset editing and manipulation, annotated workflow with approvals and notifications, and actionable brand insights, Brandfolder’s feature suite amplifies cross-team collaboration and productivity, and empowers external users to access the content they need with unprecedented ease.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
86 Likeliness to Recommend
100 Plan to Renew
84 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
- Product Experience:
- 95%
- Negotiation and Contract:
- 88%
- Conflict Resolution:
- 87%
- Strategy & Innovation:
- 92%
- Service Experience:
- 91%
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Brandfolder?
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Respectful
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Collaboration
Digital Asset Sharing
Digital Asset Findability
Cloud Offering
Automation of Metadata Creation
Content Capture
Permissions and Access Right Management
Integration
Workflow and Approval Management
Version Management
Intelligent Indexing
Vendor Capability Ratings
Ease of Customization
Quality of Features
Business Value Created
Ease of Data Integration
Breadth of Features
Ease of IT Administration
Ease of Implementation
Product Strategy and Rate of Improvement
Availability and Quality of Training
Vendor Support
Usability and Intuitiveness
Brandfolder Reviews
Lindsay M.
- Role: Finance
- Industry: Finance
- Involvement: End User of Application
Submitted Sep 2024
Managing assets was not this much easy
Likeliness to Recommend
What differentiates Brandfolder from other similar products?
It stands out from its competitors in many ways such as having an intuitive and user-friendly interface. This supports a lot in easily managing large-size assets. Its available AI-powered feature also plays an important role in streamlining the data. Also, its ability to integrate with other parties sets it apart in the market.
What is your favorite aspect of this product?
Its highly visual interface is one of my favorite aspects. It provides real-time collaboration and helps teammates to search and manage the data. Along with giving access to one’s files, it also allows one to share them in branded portals, which is one of its strengths. It offers a wide range of customization options. It centralized the assets and made them available across stakeholders. It creates customized portals for sharing files and also gives analyses of their work.
What do you dislike most about this product?
I haven’t come across any of its negative side yet. It meets all my requirements that are needed for teamwork. It is a feature-rich platform with the latest techniques. Its CDN always keeps the asset up to mark that is not available in other DAMs. It is working well for me.
What recommendations would you give to someone considering this product?
Brandfolder is highly recommended for those who want an advanced digital asset management tool. It offers real-time collaboration which is an essential need for teamwork.
Pros
- Helps Innovate
- Performance Enhancing
- Unique Features
- Efficient Service
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Paulo S.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Sep 2024
Innovative Document Management Solution
Likeliness to Recommend
What differentiates Brandfolder from other similar products?
Brandfolder stands out because of the designed templates for each brand, since having a unique brand throughout different platforms is crucial. In terms of asset organization, the platform is superb, and they’ve included a search bar that updates in real time so that users spend little time searching for files. The sharing of the materials is very easy with the help of this system, and the distribution of the same can be done easily within the organization and to the outside world.
What is your favorite aspect of this product?
The strength of Brandfolder that can be identified is their simplicity and the ease of navigation on the website. It also goes hand in hand with most design tools, which imply seamless synchronization that enhances the process of moving from creation to storing.
What do you dislike most about this product?
Others may be pushed off by the fact that the application is lag and cannot be used when there is no internet connection. The initial setup may prove to be confusing, especially for a large organization that might have many branding materials.
What recommendations would you give to someone considering this product?
Brandfolder is now one of the most valuable assets in the marketing arsenal. The templates have been convenient for our brand, especially since they can be customized to fit all the available channels. The organizational prowess is there to make certain that this or that asset is not a problem to find. This barrier, though slightly intimidating at first, has been offset by the endless positives of the program in the long run. It has become easier to integrate with design software, but I believe it would be helpful if it could be used offline.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
Please tell us why you think this review should be flagged.
- Role: Sales Marketing
- Industry: Not for Profit
- Involvement: End User of Application
Submitted Aug 2024
Amazing features and great UX/UI
Likeliness to Recommend
Pros
- Enables Productivity
- Reliable
- Performance Enhancing
- Unique Features
Cons
- Less Efficient Service
- Vendor Friendly Policies
- Charges for Enhancements
Please tell us why you think this review should be flagged.
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