Top Zeta Marketing Platform Alternatives and Competitors
Looking to upgrade or change your solution? Take away the guesswork and stay informed with end user feedback to identify and select the solution that best matches your needs.
The Zeta Marketing Platform (ZMP) activates on every online and offline marketing channel (including Email, Connected TV, SMS, Website, Social Media, and more) with sophisticated AI that analyzes billions of consumer data signals to predict consumer intent, personalize experiences, and accelerate growth for brands. The Zeta Marketing Platform combines 2.4 billion unique data identities with industry-leading AI to create personalized, omnichannel experiences that exceed expectations and drive superior marketing results.
Common Features
Audience Identification | Audience Segmentation | Advertisement Content Curation | Advertisement Placement | Advertisement Reporting | Role-Based Access Controls | MarTech Ecosystem integration | Demand-Side Capabilities | Supply-Side Capabilities | Data Management Platform Capabilities | Media Planning | Ad Serving | Walled Garden Placement | Traditional Media Placement | Dynamic Creative Optimization | Asset Classification | Video Rendering | Ad Verification | Financial Accounting
8.2
Composite
Score
+95
Emotional
Footprint
14
Reviews
Best Alternatives and Competitors to Zeta Marketing Platform
Compare how Zeta Marketing Platform stacks up to the competition in the areas that matter most to real users to short list options that will best fit your business needs.
Google Ad Manager
8.7
Composite
Score
+86
Emotional
Footprint
49
Reviews
Reviews Say
Compared to Zeta Marketing Platform, Google Ad Manager is:
Less Caring
Less Efficient
Worse at Support
Less Respectful
Less Innovative
Less Inspiring
A complete platform to grow ad revenue and protect your brand wherever people are watching, playing or engaging. Ad Manager can help you manage your ad business and grow your revenue in any industry. Ad Manager offers robust tools that scale to the needs of growing businesses.
Meta Ads Manager
8.1
Composite
Score
+74
Emotional
Footprint
43
Reviews
Reviews Say
Compared to Zeta Marketing Platform, Meta Ads Manager is:
Less Efficient
Less Caring
Worse at Support
Less Inspiring
Less Respectful
Less Innovative
Ads Manager is your starting point for running ads on Facebook, Instagram, Messenger or Audience Network. It’s an all-in-one tool for creating ads, managing when and where they’ll run, and tracking how well your campaigns are performing towards your marketing goals. With the Ads Manager app for iOS and Android, you can keep an eye on your campaign while you’re on the go.
Mediaocean LLC
Mediaocean
7.9
Composite
Score
+91
Emotional
Footprint
16
Reviews
Reviews Say
Compared to Zeta Marketing Platform, Mediaocean is:
Less Innovative
Less Inspiring
Less Reliable
Worse at Integrating
Harder to Use
Harder to Customize
Mediaocean is the mission-critical platform for omnichannel advertising. Processing $150 billion in annual media spend, Mediaocean provides foundational software to connect brands, agencies, media, technology, and data. With AI and machine learning technology to control marketing investments and optimize business outcomes, Mediaocean enables end-to-end management of campaigns from planning, buying, and selling to analysis, invoices, and payments.
NextRoll
AdRoll
7.8
Composite
Score
+80
Emotional
Footprint
20
Reviews
Reviews Say
Compared to Zeta Marketing Platform, AdRoll is:
Less Innovative
Less Inspiring
Less Transparent
Less Caring
Less Reliable
Worse at Integrating
Easily collect and act on your customer data from one unified platform. Convert more customers with the power of AdRoll across desktop, mobile, social, apps, and the web.
Amazon
Amazon DSP
7.3
Composite
Score
+68
Emotional
Footprint
17
Reviews
Reviews Say
Compared to Zeta Marketing Platform, Amazon DSP is:
Less Efficient
Less Inspiring
Less Caring
Less Innovative
Less Respectful
Less Reliable
Amazon DSP is a demand-side platform that allows you to programmatically buy ads to reach new and existing audiences on and off Amazon. Amazon DSP is available to both advertisers who sell products on Amazon and those who do not.
Adobe Systems
Adobe Advertising
7.2
Composite
Score
+74
Emotional
Footprint
16
Reviews
Reviews Say
Compared to Zeta Marketing Platform, Adobe Advertising is:
Less Caring
Less Efficient
Less Innovative
Less Inspiring
Less Transparent
Harder to Use
Automate, coordinate, and scale paid media buying across digital channels with tools that seamlessly connect data and experiences.
StackAdapt Inc
StackAdapt
7.0
Composite
Score
+85
Emotional
Footprint
10
Reviews
Reviews Say
Compared to Zeta Marketing Platform, StackAdapt is:
Less Innovative
Worse at Integrating
Less Transparent
Harder to Use
Worse at Training
Less Respectful
StackAdapt is a self-serve advertising platform that specializes in multi-channel solutions including native, display, video, connected TV and audio ads. StackAdapt's state-of-the-art platform is where some of the most progressive work in machine learning meets cutting-edge user experience. StackAdapt is designed around the three core pillars of programmatic—planning, executing and analyzing.
