Top Google Ad Manager Alternatives and Competitors
Looking to upgrade or change your solution? Take away the guesswork and stay informed with end user feedback to identify and select the solution that best matches your needs.
A complete platform to grow ad revenue and protect your brand wherever people are watching, playing or engaging. Ad Manager can help you manage your ad business and grow your revenue in any industry. Ad Manager offers robust tools that scale to the needs of growing businesses.
Common Features
Audience Identification | Audience Segmentation | Advertisement Content Curation | Advertisement Placement | Advertisement Reporting | Role-Based Access Controls | MarTech Ecosystem integration | Demand-Side Capabilities | Supply-Side Capabilities | Data Management Platform Capabilities | Media Planning | Ad Serving | Walled Garden Placement | Traditional Media Placement | Dynamic Creative Optimization | Asset Classification | Video Rendering | Ad Verification | Financial Accounting
8.6
Composite
Score
+87
Emotional
Footprint
60
Reviews
Best Alternatives and Competitors to Google Ad Manager
Compare how Google Ad Manager stacks up to the competition in the areas that matter most to real users to short list options that will best fit your business needs.
Meta Ads Manager
8.3
Composite
Score
+77
Emotional
Footprint
50
Reviews
Reviews Say
Compared to Google Ad Manager, Meta Ads Manager is:
Less Efficient
Less Transparent
Less Inspiring
Worse at Support
Harder to Customize
Less Innovative
Ads Manager is your starting point for running ads on Facebook, Instagram, Messenger or Audience Network. It’s an all-in-one tool for creating ads, managing when and where they’ll run, and tracking how well your campaigns are performing towards your marketing goals. With the Ads Manager app for iOS and Android, you can keep an eye on your campaign while you’re on the go.
Zeta Global Ltd
Zeta Marketing Platform
8.2
Composite
Score
+95
Emotional
Footprint
14
Reviews
Reviews Say
Compared to Google Ad Manager, Zeta Marketing Platform is:
More Caring
More Efficient
Better at Support
More Inspiring
More Respectful
More Innovative
The Zeta Marketing Platform (ZMP) activates on every online and offline marketing channel (including Email, Connected TV, SMS, Website, Social Media, and more) with sophisticated AI that analyzes billions of consumer data signals to predict consumer intent, personalize experiences, and accelerate growth for brands. The Zeta Marketing Platform combines 2.4 billion unique data identities with industry-leading AI to create personalized, omnichannel experiences that exceed expectations and drive superior marketing results.
Mediaocean LLC
Mediaocean
7.7
Composite
Score
+84
Emotional
Footprint
19
Reviews
Reviews Say
Compared to Google Ad Manager, Mediaocean is:
Better at Support
More Caring
More Efficient
Less Innovative
Less Inspiring
Harder to Use
Mediaocean is the mission-critical platform for omnichannel advertising. Processing $150 billion in annual media spend, Mediaocean provides foundational software to connect brands, agencies, media, technology, and data. With AI and machine learning technology to control marketing investments and optimize business outcomes, Mediaocean enables end-to-end management of campaigns from planning, buying, and selling to analysis, invoices, and payments.
NextRoll
AdRoll
7.5
Composite
Score
+79
Emotional
Footprint
20
Reviews
Reviews Say
Compared to Google Ad Manager, AdRoll is:
More Efficient
Less Transparent
Less Innovative
Less Reliable
Harder to Customize
Less Inspiring
AdRoll offers a powerful marketing and advertising platform to grow your business quickly and intelligently while building relationships with customers. Email marketing, AI-driven product recommendations, and cross-channel measurement. Easily collect and act on your customer data from one unified platform. Convert more customers with the power of AdRoll across desktop, mobile, social, apps, and the web.
Amazon
Amazon DSP
7.2
Composite
Score
+64
Emotional
Footprint
18
Reviews
Reviews Say
Compared to Google Ad Manager, Amazon DSP is:
Less Efficient
Less Inspiring
Less Innovative
Less Caring
Less Reliable
Less Transparent
Amazon DSP is a demand-side platform that allows you to programmatically buy ads to reach new and existing audiences on and off Amazon. Amazon DSP is available to both advertisers who sell products on Amazon and those who do not.
Adobe Systems
Adobe Advertising
7.2
Composite
Score
+74
Emotional
Footprint
16
Reviews
Reviews Say
Compared to Google Ad Manager, Adobe Advertising is:
Less Caring
Less Transparent
Less Efficient
Harder to Use
Less Innovative
Less Reliable
Adobe Advertising automates, coordinates, and scales paid media buying across digital channels with tools that seamlessly connect data and experiences. With in-platform and consultancy-based reporting options, measurement with Adobe Advertising gives you the flexibility to leverage your Adobe applications as part of a holistic framework.
StackAdapt Inc
StackAdapt
6.7
Composite
Score
+84
Emotional
Footprint
10
Reviews
Reviews Say
Compared to Google Ad Manager, StackAdapt is:
More Inspiring
Less Transparent
Less Innovative
Harder to Use
Worse at Integrating
Worse at Training
StackAdapt is a self-serve advertising platform that specializes in multi-channel solutions including native, display, video, connected TV and audio ads. StackAdapt's state-of-the-art platform is where some of the most progressive work in machine learning meets cutting-edge user experience. StackAdapt is designed around the three core pillars of programmatic—planning, executing and analyzing.
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