A/B Testing
Top Adobe Target Alternatives and Competitors

Google Analytics is a platform that collects data from your websites and apps to create reports that provide insights into your business. It is the go-to platform for millions of website and app owners seeking to gain a deeper understanding of their website and app performance. With Google Analytics, you can fine-tune your digital strategy, optimize your campaigns, and take your online presence to new heights, and get a complete understanding of your customers across devices and platforms. Google Analytics gives you the tools, free of charge, to understand the customer journey and improve marketing ROI.

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

Optimizely Web Experimentation is a platform that allows you to experiment via A/B or multi-variant testing on any channel or device with an internet connection. Built for the enterprise, the platform is a front-end A/B and multi-page experimentation product that uses features like exclusion groups that let you safely run multiple experiments on the same page.

VWO Testing helps you run powerful A/B, multi-variate, split, multi-device, and multi-page tests on your website to turn your visitors into paying customers. The VWO Platform takes you one step ahead of the conventional experimentation tools by helping you weave a complete picture of your user and create personalized digital experiences which maximize conversions.

AB Tasty is the platform for customer experience optimization, with features like experimentation, personalization, and product optimization to streamline your users along the buyer journey. Whether your KPI is a fast conversion, a subscription, or frequency of use, the platform is built to optimize every digital touchpoint from paid landing page to mobile checkout.