Brevo
8.9 /10

What is Brevo?

Brevo (formerly SendinBlue) is a self service solution for companies to send emails and SMS. Born of the need to effectively and easily manage marketing campaigns independently, Brevo is for both beginners and advanced users.

Company Details


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Awards & Recognition

Brevo won the following awards in the SMS Marketing category

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Brevo Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Brevo.

93 Likeliness to Recommend

2
Since last award

98 Plan to Renew

1
Since last award

92 Satisfaction of Cost Relative to Value

4
Since last award


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Emotional Footprint Overview

+96 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Brevo?

4% Negative
0% Neutral
96% Positive

Pros

  • Client's Interest First
  • Includes Product Enhancements
  • Performance Enhancing
  • Enables Productivity

Feature Ratings

Average 84

Loyalty Promotions Management

90

Scheduled Messaging

89

Social Media Marketing Management

87

Communication Archive

86

Marketing Analytics

86

Mobile Marketing Management

85

Opt-in

85

Mobile Payments

85

Application Integration

83

Text Messaging

83

Surveys Feedback

80

Vendor Capability Ratings

Average 84

Business Value Created

92

Ease of Implementation

87

Usability and Intuitiveness

86

Ease of IT Administration

85

Ease of Customization

85

Breadth of Features

84

Quality of Features

83

Ease of Data Integration

83

Product Strategy and Rate of Improvement

83

Availability and Quality of Training

80

Vendor Support

77

Brevo Reviews

Robert Q.

  • Role: Sales Marketing
  • Industry: Telecommunications
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted May 2024

The indispensable tool for managing tasks and proj

Likeliness to Recommend

9 /10

What differentiates Brevo from other similar products?

What sets Brevo quality of life apart is an ability to personalize the user experience, allowing us to create a seamless workflow tailored to our company's specific requirements. This allows us to considerably increase our efficiency and productivity.

Pros

  • Reliable
  • Enables Productivity
  • Efficient Service
  • Caring

Ajeet K.

  • Role: Operations
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Apr 2024

A professional marketing automation tool

Likeliness to Recommend

10 /10

What differentiates Brevo from other similar products?

At the same subscription, the tool offer a lot of service including live chat, email marketing, SMS and Whatsapp where other provides would charge independently, also Brevo has got good customer care team who responds faster to technical questions

What is your favorite aspect of this product?

It is easy to personalize messages for marketing within Brevo whether SMS, Email or on WhatsApp by using a name tag which automatically picks the name of the recipient and inserts in the tag placeholder as this shows professionalist and increases trust with our clients . Also Brevo is cheap and easy to implement and configure

What do you dislike most about this product?

You need to recharge the wallet for each service independently like SMS are charged independently, emails and WhatsApp marketing as well which makes Brevo to becomes more expensive in the long run

What recommendations would you give to someone considering this product?

Yes, I would recommend Brevo, it is easy, cheap and reliable to use

Pros

  • Caring
  • Respectful
  • Fair
  • Helps Innovate

Rajat R.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Apr 2024

Brevo is easy to use for cognitive marketing

Likeliness to Recommend

10 /10

What differentiates Brevo from other similar products?

It has the bulk SMS feature which can be used to send bulk SMS to different countries by a single click whereas other tool only would support sending SMS to a single country. Also Brevo does not charge monthly subscription for SMS, Emails and WhatsApp marketing, you only pay for what you need to use which makes it a good tool for smaller businesses to use the solution.

What is your favorite aspect of this product?

I like the scheduling rules where you can schedule when the messages can be sent from Brevo, whether WhatsApp campaigns, emails or SMS, all can be scheduled. Also, Brevo offers good SMTP integration for emails in case you use the feature for sending transactional emails. Thanks to the friendly customer care who respond to questions on time and in detailed version

What do you dislike most about this product?

The tool does not offer free sender ID for SMS compared to other tool and this can turn Brevo to be expensive to use for SMS marketing since to optimize delivery of SMS, you need to raise sender IDs depending on where you are supposed to send the SMS which can turn to be too much expensive. Also pricing per SMS is too expensive, I wish they can offer subscription

What recommendations would you give to someone considering this product?

Yes, I would recommend Brevo because it is easy to use and to configure

Pros

  • Reliable
  • Performance Enhancing
  • Security Protects
  • Helps Innovate

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