In Partnership With SelectHub
What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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In Partnership With SelectHub
HubSpot Marketing Hub Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on HubSpot Marketing Hub.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
1
Since last award
97 Plan to Renew
84 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Reliable
- Performance Enhancing
- Respectful
- Helps Innovate
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Segmentation
Basic Reporting and Analytics
Auto-Responders
Sales Intelligence & Conversion Rates
Text Messaging
Contact Database
Email Templates
SPAM Compliance
Content Authoring
Vendor Capability Ratings
Business Value Created
Breadth of Features
Product Strategy and Rate of Improvement
Quality of Features
Usability and Intuitiveness
Availability and Quality of Training
Ease of Implementation
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Vendor Support
Also Featured in...
Marketing Platforms - Enterprise
Score 9.1
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Marketing Automation - B2C
Score 9.0
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Marketing Automation - B2B
Score 9.0
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Website Analytics
Score 9.0
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Social Media Monitoring
Score 8.9
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A/B Testing
Score 8.8
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HubSpot Marketing Hub Reviews
Shubham S.
- Role: Sales Marketing
- Industry: Education
- Involvement: End User of Application
Submitted Jan 2025
Super Efficient Marketing Automation Platform
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
HubSpot is an excellent omni-channel marketing automation tool that has truly elevated our engagement game and has improved our conversions significantly. Can be easily integrated with CRM platforms which makes it super effective. Overall a great experience so far.
What is your favorite aspect of this product?
I like how seamlessly it can be integrated with other CRM platforms ensuring a strong alignment between marketing and sales enabling a smooth flow of data between these two crucial business functions. It has an excellent capability to drive personalized data-driven marketing campaigns that helps with better nurturing of leads and enhancing overall conversions. Overall a great platform and a true game changer.
What do you dislike most about this product?
Customer support needs improvement, specifically resolving technical issues. Support teams should be fast in terms of responsiveness. This can make the overall client experience better
What recommendations would you give to someone considering this product?
HubSpot is truly an excellent marketing automation platform, Must consider if you are looking to enhance your customer engagement and nurturing game. It will significantly help in improving your conversions.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Unique Features
Please tell us why you think this review should be flagged.
Khushi G.
- Role: Operations
- Industry: Apparel
- Involvement: Business Leader or Manager
Submitted Jan 2025
Powerful marketing tool
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
HubSpot Marketing Hub stands out with its user-friendly interface and all-in-one platform. It also offers seamless CRM integration, which enhances its overall effectiveness.
What is your favorite aspect of this product?
My favorite aspect is the intuitive, easy-to-use interface that streamlines marketing workflows. The robust automation tools also make managing campaigns effortless.
What do you dislike most about this product?
The pricing can be quite high, especially for small businesses. Additionally, some advanced features are only available in higher-tier plans.
What recommendations would you give to someone considering this product?
I recommend starting with the free version to explore its core features. Be prepared for potential upselling to higher-tier plans as your needs grow.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Marina T.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Jan 2025
Covers all marketing-related needs.
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
It is a platform that focuses on multiple areas of marketing in one place, unlike others that have features that only focus on a specific marketing objective, so it can be said that marketing monitoring can be carried out efficiently in multiple areas within a single platform. You can also track the journey of our clients, detecting when something works effectively and when it falls, determining the consequences and being able to carry out a better campaign by executing more attractive ideas for our clients. The automation of our emails and social media posts are more effective with this platform, there are no delays or inconveniences.
What is your favorite aspect of this product?
Ease of use, this platform does not require much experience to understand how to use it since it has a highly intuitive interface. It has a solid structure for managing emails, so marketing through this platform will be the least of your problems. The report view is super detailed, so you can have better performance by being able to easily analyze what really works when you deploy a marketing campaign. The management of different social networks and accounts in the same panel is incredible, there is no information scattered to manage, everything is simply in order and it is also extremely flexible with customization in that aspect.
What do you dislike most about this product?
I have a bad experience with the technical support team of this platform, it is incredible that despite the fact that I have the Marketing Hub Pro plan where they clearly show that there is priority with support and this is not fully fulfilled, resulting in long response times of up to more than 72 hours, it is understandable that this happens when you work with this platform for free but it does not make sense when it comes to a subscription plan. Also, mostly when I receive customer service the workers seem to have no ideas about this platform, only the basics, it is difficult to be able to get specific answers from the support team.
What recommendations would you give to someone considering this product?
This platform is all-in-one, anything you have to do with marketing is here, plus it has competitive prices. The only disadvantage is technical support, so you may have a delay in getting solutions to the problems you may encounter.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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