Moz Pro Logo
Moz Pro Logo
Moz

Moz Pro

Composite Score
8.4 /10
CX Score
8.4 /10
Category
Moz Pro
8.4 /10

What is Moz Pro?

Moz Pro is an all-in-one Website SEO that's got it all: keyword research, link building, site audits, and page optimization insights, in one.

Company Details


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Awards & Recognition

Moz Pro won the following awards in the Search Engine Optimization category

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Moz Pro Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Moz Pro.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

85 Likeliness to Recommend

95 Plan to Renew

1
Since last award

78 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+81 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Moz Pro?

3% Negative
9% Neutral
88% Positive

Pros

  • Respectful
  • Efficient Service
  • Acts with Integrity
  • Trustworthy

Feature Ratings

Average 80

Competition Analysis

83

Keyword Research

83

Alerts

80

Rank Tracking

80

Analytics and Reporting

79

On-Page Tracker/Optimization

79

Auditing

78

Backlink Tools

78

Local SEO

77

Content Optimization

76

Vendor Capability Ratings

Average 77

Ease of Implementation

82

Ease of IT Administration

79

Breadth of Features

78

Quality of Features

78

Usability and Intuitiveness

78

Availability and Quality of Training

78

Business Value Created

78

Vendor Support

76

Ease of Data Integration

76

Product Strategy and Rate of Improvement

73

Ease of Customization

72

Moz Pro Reviews

Mark C.

  • Role: C-Level
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Apr 2024

Using Daily shows how Essential it is for us

Likeliness to Recommend

9 /10

What differentiates Moz Pro from other similar products?

A friendlier, if slightly antiquated interface overall (April'24), although their Dev team are currently and constantly updating each section of their website one section at a time, especially to give it a modern (much needed) Responsive look and feel. However, familiarity allows for easy navigation to where I need to go each day, and the weekly E-mails backing those regularly-used sections used up, is very helpful.

What is your favorite aspect of this product?

Rank Tracker. Even though the interface is ancient, and the Refresh implementation is frustrating, it works, and the final result is lovely.

What do you dislike most about this product?

Majority of the site is still non-Responsive design, with much wasted space on modern monitors, which are all HD up to 4k. Even with all that, I still wouldn't jump to the competition (which I've also tried). I prefer the MOZ eco-system overall.

What recommendations would you give to someone considering this product?

Focus on the sections you really need, and be patient whilst their Dev Team upgrade and update the rest of the site, bit by bit. It'll be worth it in the end.

Pros

  • Efficient Service
  • Respectful
  • Acts with Integrity
  • Helps Innovate

Cons

  • Slower Product Innovation
  • Less Effective Service
  • Less Performance Enhancing

APH P.

  • Role: Sales Marketing
  • Industry: Transportation
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Apr 2024

user-friendly setup & delivers insightful reports.

Likeliness to Recommend

9 /10

What differentiates Moz Pro from other similar products?

While Moz is user-friendly with decent reporting and occasional updates, its actionable insights seem limited compared to other SEO tools I've encountered. These alternatives offer a richer data set that translates directly into actionable strategies.

What is your favorite aspect of this product?

Easy of use

What do you dislike most about this product?

Not enough actionable reports

What recommendations would you give to someone considering this product?

Tracking changes on site so easy to track the impact on updates on site

Pros

  • Helps Innovate
  • Continually Improving Product
  • Trustworthy
  • Caring

Michael W.

  • Role: Information Technology
  • Industry: Other
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Apr 2024

Moz Pro, and SEO dream.

Likeliness to Recommend

8 /10

What differentiates Moz Pro from other similar products?

Moz pro allows you select key words and easily track them against your competitors, it also suggest what keywords to use

What is your favorite aspect of this product?

My favorite aspect is the use of keyword tracking, we use this for monthly reports for our clients

What do you dislike most about this product?

The cost, I feel like the cost could be lower.

What recommendations would you give to someone considering this product?

If you're looking for something to easily track keywords, then Moz Pro is the product for you,

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Trustworthy

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