What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Website Analytics category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

92 Likeliness to Recommend

100 Plan to Renew

86 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
5% Neutral
94% Positive

Pros

  • Performance Enhancing
  • Reliable
  • Respectful
  • Trustworthy

Feature Ratings

Average 84

Audience Segmentation

87

Customer Value Analysis

86

Conversion Analysis

85

Customer Journey Modelling

84

Data Visualization

84

Paid Search Integration

84

Device and Browser Analytics

83

Search Engine Optimization

83

Social Media Analytics

83

Audience Demographics

83

API Framework

79

Vendor Capability Ratings

Average 85

Business Value Created

89

Quality of Features

88

Breadth of Features

87

Ease of Data Integration

86

Ease of IT Administration

85

Product Strategy and Rate of Improvement

85

Usability and Intuitiveness

85

Ease of Implementation

85

Availability and Quality of Training

84

Ease of Customization

83

Vendor Support

82

HubSpot Marketing Hub Reviews

Gabriel R.

  • Role: C-Level
  • Industry: Entertainment
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Sep 2023

Great website for monitoring Marketing Channels

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

I love the ease and design of the software and website layout. I enjoy using it on a desktop.

What is your favorite aspect of this product?

In the HubSpot Marketing Hub, being able to see the Marketing Channels Performance in one place is really great and helpful.

What do you dislike most about this product?

I have no complaints, but I haven't used every part of it.

What recommendations would you give to someone considering this product?

For marketing and analytics for both a primary website and multiple social media sites, Hubspot Marketing is a great tie-in for monitoring client and business performance.

Pros

  • Reliable
  • Trustworthy
  • Efficient Service
  • Effective Service

Grady B.

  • Role: Information Technology
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2023

No disappointment yet.

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

In the todays world, any business needs to set a side a budget for the marketing and creating business and product awereness. One of the best tool that i have experienced is the Hubspot Marketing Hub. The tool comes with many features that helps to grow your business marketing strategies. It supports all kind of marketing that you can think of. It also integrates with the CRM and ERP tools.

What is your favorite aspect of this product?

The best thing that it gives a chance to interact with the social media platforms clients. You are also able to test the depth of the marketing you have undertaken.

What do you dislike most about this product?

Nothing to dislike other than the learning curve. It needs to be shortened.

What recommendations would you give to someone considering this product?

Its a highly recommendable tool to any organization.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Lorne F.

  • Role: C-Level
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jun 2023

Hubspot is for newcomers to marketing automation

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

HubSpot Marketing Hub gives you all the marketing tools and data that seamlessly come together. It is an effortless and robust platform that will save you valuable time and provide you with the necessary insights to create personalized experiences. Capture the attention of the perfect customers at precisely the right moment, as the HubSpot Marketing Hub equips you with all the tools and context you need.

What is your favorite aspect of this product?

The best feature of HubSpot is its comprehensive and all-in-one nature. HubSpot combines multiple marketing tools and functionalities into a single platform, making it a highly efficient and convenient solution for businesses. Some key features that make HubSpot stand out include:

What do you dislike most about this product?

Analytics and Reporting can be improved -- I'd stick to Google for this for the time being.

What recommendations would you give to someone considering this product?

Test it out, they offer a free trial so you have nothing to lose.

Pros

  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Enables Productivity

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