Hootsuite Social Media Management Enterprise

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

Hootsuite has helped me to efficiently and smoothly plan and publish content in different social networks, make a detailed follow up of what is published, get more followers because the account keeps actively posting and has facilitated the interaction with the followers of each of the accounts under management. I find it very convenient and advantageous to use this tool in my day to day life to manage multiple accounts of my own and of several clients without neglecting details and without incurring in setbacks in the publication of content.

What is your favorite aspect of this product?

I like Hootsuite because it helps me better manage posts intended for my social platforms and my clients' posts in one place. It's a great time saver and everything is kept up to date. I like how simple its user interface is and being able to see what has been posted and what is about to be posted when I want to. The scheduling of social media posts helps me work in a more organized and efficient way, it's what I find most appealing about using Hootsuite in my day to day life.

What do you dislike most about this product?

The free version has many limitations, it even has few platform connections, which forces users to purchase the paid version to acquire more and better features.

What recommendations would you give to someone considering this product?

Highly recommended for individual social media managers or groups with a not too exaggerated number of accounts due to the platform having some limitations and the more feature-loaded plans like Enterprise being much more expensive.

What differentiates Hootsuite Social Media Management Enterprise from other similar products?

It is easy to navigate through the platform. It has enabled us to schedule our content and share posts on different platforms in a very smart and organized way. Moreover, the customer service team is very rapid and quickly responds to any sort of query that we have. It helps us in the completion of our tasks without taking a lot of time. It has allowed us to pre-plan our campaigns and posts.

What is your favorite aspect of this product?

With Hootsuite Social, we have been able to pre-plan our campaigns and save valuable time. When we are dealing with multiple clients at the same time, Hootsuite social media management allows us to plan the tasks for each client and share the content across multiple platforms in a single go. We no more need to wander across each social media platform. It has also taken away our worries about keeping an eye on analytics. In short, we feel like this tool has empowered us with supernatural abilities.

What do you dislike most about this product?

One of the shortcomings that we have come across is that it does not allows us to schedule videos on Instagram in the form of reels. Also, sometimes it fails to integrate the ability to resize pictures across multiple platforms. This results in individual scheduling and resizing of the posts. Occasionally, we need to tag certain partners or specific employees but even in case they are linked with us, for example, if they are following us, we still cannot tag them. So, we need to post directly.

What recommendations would you give to someone considering this product?

In case you are looking for a good package to complete all your marketing needs, Hootsuite social media management is a good platform. It possesses a visually appealing and very decent layout. It will reduce your workload manifold. But I will suggest you take maximum benefit from their webinars and other educational offerings so that you can achieve maximum output from your membership.