Buffer Logo Award Winner Product Badge
Buffer Logo Award Winner Product Badge
Buffer Inc

Buffer

Composite Score
8.8 /10
CX Score
8.9 /10
Category
Buffer
8.8 /10

What is Buffer?

A better way to manage social media for your business. Buffer makes it easy to manage your business's social media accounts. Schedule posts, analyze performance, and collaborate with your team — all in one place.

Company Details


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Awards & Recognition

Buffer won the following awards in the Social Media Management - Enterprise category

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Buffer Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Buffer.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

1
Since last award

90 Plan to Renew

1
Since last award

85 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Buffer?

2% Negative
5% Neutral
93% Positive

Pros

  • Reliable
  • Efficient Service
  • Effective Service
  • Respectful

Feature Ratings

Average 84

Social Media Channel Integration Outbound

88

Social Moderation and Workflow Management

88

Social Media Channel Integration Inbound

87

Campaign Execution

87

Social Post Archival

87

Dashboards and Visualization

85

Social Response Management

85

Social Asset Management

84

Trend Analysis

81

Contextual Analysis

81

Sentiment Analysis

79

Vendor Capability Ratings

Average 84

Ease of Implementation

89

Ease of Data Integration

88

Quality of Features

85

Usability and Intuitiveness

85

Ease of IT Administration

84

Business Value Created

84

Ease of Customization

84

Availability and Quality of Training

82

Vendor Support

81

Breadth of Features

80

Product Strategy and Rate of Improvement

80

Buffer Reviews

Marco O.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2022

the best to organize our publications in networks

Likeliness to Recommend

10 /10

What differentiates Buffer from other similar products?

what makes the difference between buffer and other companies is that they simply focused on having one of the best companies to be able to trust our publications on social networks, being one of the easiest and cheapest, with the best possible quality so far and this is something that differs from the others

What is your favorite aspect of this product?

The best thing is that it has good security, the technical support is good enough to answer our questions and help us with anything we need about the platform, we also have several tools that can help us have better control over the social networks that we use. we drive

What do you dislike most about this product?

I don't have many negative things to clarify, but it happened to me once that I placed a publication so that it would be published at 2 hours and I don't know what happened that it didn't. Maybe I was wrong but something happened and I lost the exact moment to do it. you should take it into account

What recommendations would you give to someone considering this product?

I recommend this platform to make a schedule of our publications and have a greater receptivity of readers or followers, because through it we can choose what time is best for us to publish on the social network that we indicate

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Trustworthy

Marilyn C.

  • Role: C-Level
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Nov 2022

Buffer the best for programming in social networks

Likeliness to Recommend

10 /10

What differentiates Buffer from other similar products?

Overall, it's been satisfactory, but for the price, it's unrealistic to anticipate anything extraordinary, especially when compared to other major competitors like Hootsuite.

What is your favorite aspect of this product?

I really like that you don't have to worry about remembering what day it is or when you want to post in order to get your weekly updates up. You may now update at your convenience, whenever you choose. To avoid missing any updates while away, simply schedule them in advance. This service also allows you to publish to a number of other social media websites. If you often update the same content on many social media sites, you may save time by doing it here.

What do you dislike most about this product?

I've noticed that logging in to the program may be a sluggish process at times, or that it won't let me in at all. A shaky network might be the blame. Aside from the aforementioned problem, I had no other complaints about my time with Buffer.

What recommendations would you give to someone considering this product?

If you want to save time and publish to numerous social networking sites at once, you should use buffer. You'll have more time and mental space as a result to devote to improving the material you share on social media.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Hamilton T.

  • Role: Sales Marketing
  • Industry: Retail
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2022

"Excellent tool at a great price."

Likeliness to Recommend

8 /10

What differentiates Buffer from other similar products?

This software is distinct from others in that its free edition provides sufficient functionality for novice and casual users.

What is your favorite aspect of this product?

The management tool was excellent in its performance. Very simple to schedule over a variety of channels all at the same time. My experience with Analyze provided me with the most value for the money I've ever spent on analytics.

What do you dislike most about this product?

Aside from that, Buffer was solely useful for managing and analyzing social media accounts. Not a thing existed to handle things like email, advertising budget monitoring, search engine optimization, etc. If it had been a comprehensive program, my group might have been able to maintain buffer.

What recommendations would you give to someone considering this product?

This tool comes highly recommended by me due to the fact that it is very simple to set up, very simple to operate, and excellent for arranging what you want to tweet and when you want to tweet it. Additionally wonderful for use on several other social networking sites.

Pros

  • Enables Productivity
  • Efficient Service
  • Effective Service
  • Inspires Innovation

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