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Customer Intelligence
SAP Analytics Cloud vs Looker
Compare SAP Analytics Cloud and Looker using real user data focused on features, satisfaction, business value, and the vendor relationship.
What is Customer Intelligence Software?
Customer Intelligence platforms gather and analyze data from both structured and unstructured sources regarding your customers, including their demographic/firmographic details and activities, to build deeper and more effective customer relationships and improve business outcomes.
Common Features
Audience Segmentation | Audience Demographics | Conversion Analysis | Customer Journey Modelling | Cross Channel Attribution Analysis | Predictive Analytics | Anomaly Detection | Real Time Workflow Automation | Data Visualization | Metadata Management | API Framework
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Emotional Footprint
How to Read
Positive
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The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
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