Content Marketing
SoftwareReviews names WordPress.com, Contentful, and Decap CMS as Content Marketing Data Quadrant Award Winners.
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Data Quadrant
Data Quadrants are proudly founded in 100% user review data and are free of traditional
"magical" components such as market presence and analyst opinion, which are opaque in nature
and may be influenced by vendor pressure, financial or otherwise.
The SoftwareReviews Data Quadrant evaluates and ranks products based on feedback from IT
and business professionals. The placement of a software in the Data Quadrant indicates its
relative ranking as well as its categorization.
Read The In-Depth Report
A thorough evaluation and ranking of all software in an individual category to compare
software across every dimension.
- user satisfaction rankings
- |
- vendor capability comparisons
- |
- business value scores
- |
- individual feature evaluations
- |
- emotional connection to products
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Note Software product placement is based on the scores provided by users, recency of the reviews, and review volume. Axes are dynamically adjusted based on the minimum and maximum values in the data set.
Software Experience
When distilled down, the software experience is shaped by both the experience with the software
and the relationship with the vendor. Evaluating enterprise software along these two dimensions
provides a comprehensive understanding of the product and helps identify vendors that can deliver on both.
Product Features and Satisfaction
The satisfaction is captured in the overall satisfaction score, which is driven by the likelihood
of users to recommend the software, combined with user satisfaction across top product features.
Vendor Experience and Capabilities
The vendor relationship is calculated in a weighted average of the satisfaction scores tied to vendor
capabilities (e.g. software implementation, training, customer support, product roadmap) as well as
emotional response ratings toward the vendor (e.g. trustworthy, respectful, fair).
Automattic
WordPress.com powers beautiful websites for businesses, professionals, and bloggers.
8.9
Composite
Score
Composite
Score
+89
Emotional
Footprint
Emotional
Footprint
89%
Likeliness to
Recommend
Likeliness
to Recommend
Contentful
The content platform for the digital-first era. It’s the modern way to manage content: Control all content from a single hub. Publish to any channel. Integrate hundreds of tools with our industry-leading app framework.
8.8
Composite
Score
Composite
Score
+92
Emotional
Footprint
Emotional
Footprint
88%
Likeliness to
Recommend
Likeliness
to Recommend
Netlify
Open source content management for your Git workflow. Use Decap CMS (formerly Netlify CMS) with any static site generator for a faster and more flexible web project.
8.7
Composite
Score
Composite
Score
+98
Emotional
Footprint
Emotional
Footprint
89%
Likeliness to
Recommend
Likeliness
to Recommend
Availability and Quality of Training
StoryChief
Breadth of Features
CoSchedule Marketing Suite
Business Value Created
CoSchedule Marketing Suite
Ease of Customization
StoryChief
Ease of Data Integration
StoryChief
Ease of IT Administration
StoryChief
Ease of Implementation
Contently Marketing Platform
Product Strategy and Rate of Improvement
Contentful
Quality of Features
Strapi
Usability and Intuitiveness
StoryChief
Vendor Support
Butter CMS
Availability and Quality of Training
StoryChief
Breadth of Features
CoSchedule Marketing Suite
Business Value Created
CoSchedule Marketing Suite
Ease of Customization
StoryChief
Ease of Data Integration
StoryChief
Ease of IT Administration
StoryChief
Ease of Implementation
Contently Marketing Platform
Product Strategy and Rate of Improvement
Contentful
Quality of Features
Strapi
Usability and Intuitiveness
StoryChief
Vendor Support
Butter CMS
Storyblok
Storyblok, your last headless CMS, helps your team to tell your story and manage content for every use-case.
8.3
Composite
Score
Composite
Score
+93
Emotional
Footprint
Emotional
Footprint
85%
Likeliness to
Recommend
Likeliness
to Recommend
CoSchedule
CoSchedule Marketing Suite is a family of agile marketing products that helps you coordinate your process, projects, and teams. It serves as a single source of truth for your marketing team.
With Marketing Suite, teams can:
- Complete Up To 125% More Work: Equip your team with the tools to publish more content in less time (with your existing team).
- Deliver Projects On Time: Maintain on-time completion rates greater than 90%. Manage deadlines for your recurring work, new campaigns, & unplanned work with ease.
- Focus 100% of Efforts On Strategy: Prove your value to stakeholders by demonstrating how marketing work aligns with strategic business goals.
8.3
Composite
Score
Composite
Score
+96
Emotional
Footprint
Emotional
Footprint
92%
Likeliness to
Recommend
Likeliness
to Recommend
Contently
Cross-functional content calendars, campaign centers, and in-platform strategy tools align teams and create better content, faster.
8.3
Composite
Score
Composite
Score
+90
Emotional
Footprint
Emotional
Footprint
88%
Likeliness to
Recommend
Likeliness
to Recommend
Butter CMS
Easy to use marketing dashboard.
Fast content API for modern apps.
8.3
Composite
Score
Composite
Score
+97
Emotional
Footprint
Emotional
Footprint
90%
Likeliness to
Recommend
Likeliness
to Recommend
Strapi
Strapi is the leading open-source headless CMS. It’s 100% Javascript, fully customizable and developer-first.
8.2
Composite
Score
Composite
Score
+92
Emotional
Footprint
Emotional
Footprint
89%
Likeliness to
Recommend
Likeliness
to Recommend
StoryChief
The most user friendly all-in-one content distribution software for marketing teams, agencies and content professionals.
8.1
Composite
Score
Composite
Score
+99
Emotional
Footprint
Emotional
Footprint
89%
Likeliness to
Recommend
Likeliness
to Recommend
Hygraph
Move away from legacy monolith solutions to the GraphQL native Headless CMS - and distribute omni-channel content at scale.
8.1
Composite
Score
Composite
Score
+94
Emotional
Footprint
Emotional
Footprint
87%
Likeliness to
Recommend
Likeliness
to Recommend
Adobe Systems
It’s a comprehensive content management solution for building websites, mobile apps, and forms. And it makes it easy to manage your marketing content and assets.
8.1
Composite
Score
Composite
Score
+87
Emotional
Footprint
Emotional
Footprint
90%
Likeliness to
Recommend
Likeliness
to Recommend
Brandwatch, Inc.
Brandwatch (combined with Falcon.io) is a digital consumer intelligence company, allowing users to analyze and utilize conversations from across the web and social media. With official access to Twitter, Reddit, and Tumblr's firehose, plus data coming from 100 million other sites, Brandwatch's historical archive includes over a trillion conversations, with 501 million new ones added every day. The platform then combines queries and AI to help you parse and analyze the data that's useful to you. From there it can be chopped, sliced, and combined to find insights you can put into action.
7.9
Composite
Score
Composite
Score
+90
Emotional
Footprint
Emotional
Footprint
83%
Likeliness to
Recommend
Likeliness
to Recommend
Agility CMS
Our SaaS headless content management platform makes it fast and easy to build, manage, and maintain your content, wherever and whenever.
Your content. Your way.
7.7
Composite
Score
Composite
Score
+89
Emotional
Footprint
Emotional
Footprint
85%
Likeliness to
Recommend
Likeliness
to Recommend
dotCMS
Content is the fuel for your brand experience. We deliver the most flexible API-first infrastructure, with the highest level of NoCode, so you can build, manage and deliver trusted, continuous and connected customer experiences.
7.5
Composite
Score
Composite
Score
+88
Emotional
Footprint
Emotional
Footprint
84%
Likeliness to
Recommend
Likeliness
to Recommend
For the full list of vendors in this space, click here.
SoftwareReviews Gold Medal Awards recognize outstanding vendors in the technology marketplace as evaluated by their users. Gold Medals are the capstone of an in-depth software evaluation report, and awarded using a proprietary, transparent methodology based on a composite satisfaction score that averages four different areas of evaluation: Net Emotional Footprint, Vendor Capabilities, Product Features, and Likeliness to Recommend. The Net Emotional Footprint Score measures user emotional response ratings of the vendor (e.g. trustworthy, respectful, fair).
Software Reports present comprehensive evaluations of software vendors on the above elements. Software buyers can use this data to make more informed, data-driven software purchasing and renewal decisions.
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